1. Digital Advertising Terms: Specific provisions for online advertising, including tracking, analytics, and platform-specific requirements

2. Media Buying Services: Terms specific to media purchasing and placement services if included

3. Performance Metrics: KPIs and performance measurement criteria for campaign evaluation

4. Data Protection: GDPR compliance and data processing terms when personal data is involved

5. Social Media Provisions: Specific terms for social media advertising and content management

6. Crisis Management: Procedures for handling advertising-related controversies or public relations issues

7. Subcontractor Terms: Rules governing use of subcontractors or third-party service providers

8. International Advertising: Additional terms for cross-border advertising campaigns

1. Schedule 1 - Service Specifications: Detailed breakdown of advertising services, deliverables, and timelines

2. Schedule 2 - Fee Structure: Detailed pricing, commission rates, and payment terms

3. Schedule 3 - Campaign Brief: Specific requirements and objectives for each advertising campaign

4. Schedule 4 - Brand Guidelines: Client's branding requirements and style guidelines

5. Schedule 5 - Approval Matrix: Decision-making hierarchy and approval processes

6. Appendix A - Media Plan: Detailed media strategy and placement schedule

7. Appendix B - Creative Brief Template: Standard format for submitting creative briefs

8. Appendix C - Performance Report Template: Format for campaign performance reporting