1. Media Buying Services: Include when the agency is responsible for purchasing advertising space or time on media platforms

2. Performance Metrics: Include when specific KPIs or performance targets are part of the agreement

3. Social Media Management: Include for contracts involving social media advertising and management

4. Third-Party Contractors: Include when subcontractors or third-party service providers will be involved

5. Client Materials: Include when the client will provide specific materials or content for use in advertisements

6. Force Majeure: Include for long-term contracts or when specifically requested by parties

7. Data Protection: Include when personal data processing is involved in advertising activities

8. Competition Restrictions: Include when there are restrictions on working with competing brands

1. Schedule A - Scope of Work: Detailed breakdown of advertising services, deliverables, and specifications

2. Schedule B - Fee Structure: Comprehensive fee breakdown, rate cards, and payment milestones

3. Schedule C - Campaign Timeline: Detailed timeline of advertising campaigns and deliverables

4. Schedule D - Approved Media Platforms: List of approved advertising platforms and media channels

5. Schedule E - Brand Guidelines: Client's branding requirements and guidelines

6. Schedule F - Reporting Templates: Templates for performance reports and campaign analytics

7. Appendix 1 - Service Level Agreement: Specific performance standards and response times

8. Appendix 2 - Compliance Checklist: Checklist of regulatory requirements and advertising standards to be met