Accelerate Vendor Agreements
Draft and negotiate marketing software, agency, and influencer contracts in minutes, not days.
Legal AI for Marketing Teams
Streamline marketing processes with AI-powered contract drafting, review and legal assistance
Ask Genie to draft an NDA for our new Marketing hire...
Ask Genie to draft an NDA for our new Marketing hire...
Ask Genie to review this marketing agreement against our playbook...
Ask Genie to find the right template for our marketing team...
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Ship campaigns without legal bottlenecks
GenieAI reviews marketing assets, vendor contracts, and influencer agreements against your brand and compliance playbook - so legal never holds a launch back.
- Pre-approve marketing claims against IP and compliance rules
- Draft and review agency, vendor, and influencer contracts
- Asset-rights tracking across every campaign
- ISO 27001 certified
- GDPR compliant
- Your documents stay in your tenant
- Never used to train models
What you can do
How marketing teams use Genie
The features behind faster agency, contributor and sponsorship agreements.
Create Contracts
Draft agency and contributor agreements
Produce a first draft of an agency agreement from a plain-English brief, written to your own standards.
See how it works Review & NegotiateNegotiate against your own playbook
Check an agency's markup against the positions your business accepts on IP, usage and payment.
See how it works AI Contract AssistantOne rights position across every campaign
It remembers the rights you granted last campaign, so the team stays consistent without legal reviewing every draft.
See how it works Ask your DocumentAsk what an agency agreement commits you to
Get answers on IP ownership, usage rights and term, each tied back to the exact clause.
See how it works Word Add-inRedline agency and contributor agreements inside Word
Mark up an agency agreement in the document your agency actually sent, without breaking your review trail.
See how it worksAcross industries
Why marketing teams choose Genie
Clear rights before publication without a legal bottleneck.
Protect Brand Assets
Review licensing terms and IP clauses to safeguard trademarks, content rights, and creative work.
Streamline Campaign Approvals
Negotiate sponsorship and partnership agreements faster while maintaining compliance standards.
Accelerate Campaign Partnerships
Draft sponsorship and vendor agreements faster to launch energy campaigns without legal bottlenecks.
Protect Brand Compliance
Review marketing contracts for regulatory adherence across energy sector advertising requirements.
Streamline Agency Negotiations
Negotiate creative and media terms efficiently while managing risk in complex energy market deals.
Accelerate Agency and Vendor Agreements
Draft and finalise contracts with creative agencies and suppliers in minutes, not days or weeks.
Protect Brand Rights Across Projects
Review marketing contracts to ensure IP ownership, usage rights and confidentiality terms are watertight.
Negotiate Event and Sponsorship Terms
Streamline contract negotiations for trade shows, conferences and partnerships with AI-powered insights.
Accelerate Supplier Agreement Reviews
Rapidly review vendor contracts for marketing materials, packaging, and promotional items production.
Standardise Agency Terms Efficiently
Create consistent agreements with creative and digital agencies while maintaining brand protection clauses.
Mitigate Partnership Contract Risks
Identify liability issues in distributor and co-marketing agreements before finalising partnerships.
Accelerate Campaign Partnership Agreements
Draft and negotiate vendor contracts with agencies and media partners quickly to launch campaigns on time.
Standardise Property Marketing Materials
Review licensing terms for images, videos and content to ensure compliant use across all developments.
Manage Sponsorship and Event Contracts
Control risk in promotional agreements for property launches, open houses and industry events efficiently.
Marketing teams already working this way
How a commercial team kept usage rights consistent across campaigns.
How we compare
How does GenieAI compare to ChatGPT?
GenieAI
Claude
ChatGPT
Conversational interface
Can upload docs & PDFs
Review against your playbook rules
Edit and negotiate in tracked changes
Collaborative legal editor for teams
Compare against a proprietary legal dataset
Manage complex deals with Eidetic Intelligence
Develop an org-wide legal brain
Save templates, playbooks, insights
Other teams
Genie for every team
Common questions
Marketing contracting, answered
What marketing leads and legal ask before rolling Genie out.
Can marketing get agency and talent contracts signed without waiting for legal?
Yes. Legal records the positions the business accepts once, and Genie reviews incoming agency agreements, contributor releases and sponsorship terms against them, so routine work moves without a legal queue.
Anything outside those positions is flagged rather than accepted.
How does Genie handle agency agreements and contributor releases?
Genie checks incoming terms against your recorded positions on IP ownership, usage rights, term, exclusivity and payment, and marks where a counterparty has moved away from them.
Firefish, a market research agency of 50 to 100 people with its own in-house legal function, cut contract review time by more than 50% and now handles the same volume with half the legal availability.
Who decides which rights marketing can grant or accept?
Legal does, once, in the playbook: what usage rights you will grant, what IP you must retain, and which concessions always escalate.
Marketing then negotiates inside those boundaries without reopening settled questions.
Does Genie work inside Microsoft Word?
Yes. Genie works directly in Microsoft Word, so you review and redline in the document your counterparty actually sent, rather than moving it into another system and breaking your review trail.
DocuSign and Adobe Sign integrations are in development.
Can Genie draft sponsorship and licensing agreements from our own standards?
Yes. Genie drafts from your standards rather than a fixed form, so a sponsorship agreement, contributor release or licensing deal reflects how your business actually contracts.
You describe the arrangement in plain English and Genie produces a first draft to your positions.
What happens when a counterparty's redline falls outside our playbook?
Genie flags the deviation instead of accepting it. The change is identified against the specific position it breaches, so whoever reads it can see what was altered, why it matters, and whether it needs a decision from legal.
Escalation is the feature rather than the failure. It is how legal stays in control of the standard while everything inside the standard keeps moving.
Is our contract data used to train AI models?
No. Documents you generate or upload stay in your tenant, are not used to train models, and confidential material is not shared with third-party LLMs.
GenieAI is ISO 27001 certified and operates under GDPR.
How does Genie keep terms consistent across campaigns and agencies?
One playbook applies to every counterparty, so the same rights position is taken whether the contract is with a large agency or a single contributor.
That consistency is what stops usage rights being conceded differently each time.
Trusted by 200,000+ users
Drafts, reviews, and negotiates contracts autonomously.
A legal brain for every
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