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1. Parties: Identification of the Client and the Social Media Agency, including their full legal names, addresses, and registration details
2. Background: Context of the agreement and brief description of the parties' business relationship
3. Definitions: Detailed definitions of key terms used throughout the agreement, including technical social media terminology
4. Scope of Services: Comprehensive outline of social media services to be provided, including platforms covered and types of content
5. Term and Termination: Duration of the agreement, renewal terms, and conditions for termination
6. Agency Obligations: Detailed responsibilities of the agency, including content creation, posting schedules, and performance reporting
7. Client Obligations: Client's responsibilities including providing necessary materials, timely approvals, and access to accounts
8. Content Approval Process: Detailed procedure for content review and approval, including timelines and revision processes
9. Compliance with UAE Laws: Specific provisions ensuring compliance with UAE media laws, content regulations, and cultural requirements
10. Fees and Payment Terms: Detailed fee structure, payment schedule, and additional costs
11. Intellectual Property Rights: Ownership and usage rights of created content, existing IP, and brand materials
12. Confidentiality: Protection of confidential information and trade secrets
13. Data Protection and Privacy: Compliance with UAE data protection laws and handling of personal information
14. Performance Metrics: Key performance indicators and reporting requirements
15. Warranties and Indemnities: Representations, warranties, and mutual indemnification provisions
16. Dispute Resolution: Process for resolving disputes, including jurisdiction and applicable law
1. Influencer Management: Terms for managing influencer relationships and campaigns, required when influencer marketing is part of the scope
2. Crisis Management: Procedures for handling social media crises and emergency response protocols
3. Competition Management: Terms for running social media competitions and promotions, including compliance with UAE regulations
4. Content Translation: Requirements for Arabic translation and dual language content, if needed
5. Third-Party Tools: Terms for use of social media management tools and third-party applications
6. Agency Team Dedication: Specific provisions for dedicated team members and minimum resource allocation
7. Performance Incentives: Bonus structure and performance-based incentives
8. White Labeling: Terms for white-label services if the agency operates under the client's brand
1. Schedule A - Service Level Agreement: Detailed service levels, response times, and performance standards
2. Schedule B - Fee Structure: Detailed breakdown of fees, including rate cards and additional costs
3. Schedule C - Content Guidelines: Specific content guidelines, including UAE regulatory requirements and brand guidelines
4. Schedule D - Approval Matrix: Content approval hierarchy and turnaround times
5. Schedule E - Reporting Templates: Templates for regular performance and analytics reporting
6. Schedule F - Platform-Specific Requirements: Specific requirements and guidelines for each social media platform
7. Appendix 1 - Emergency Contact List: List of key contacts for urgent situations and escalation procedures
8. Appendix 2 - Brand Assets: List of provided brand assets and usage guidelines
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