Marketing Contractor Agreement for Singapore

Marketing Contractor Agreement Template for Singapore

A Marketing Contractor Agreement is a legal document governed by Singapore law that establishes the terms and conditions between a marketing professional or agency (contractor) and a client company. It defines the scope of marketing services, payment terms, intellectual property rights, and ensures compliance with Singapore's Personal Data Protection Act and other relevant legislation. The agreement maintains clear independent contractor status while protecting both parties' interests in the marketing relationship.

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What is a Marketing Contractor Agreement?

The Marketing Contractor Agreement is essential for businesses in Singapore engaging external marketing expertise without creating an employment relationship. This document addresses key aspects including service scope, deliverables, payment terms, and compliance with Singapore's regulatory framework, particularly the Personal Data Protection Act and Employment Act. It protects both parties by clearly defining intellectual property rights, confidentiality obligations, and performance expectations, while maintaining the contractor's independent status. The agreement is particularly relevant in today's dynamic marketing landscape where businesses increasingly rely on specialized external marketing expertise.

What sections should be included in a Marketing Contractor Agreement?

1. Parties: Identification of contracting parties and their details

2. Background: Context and purpose of the agreement

3. Definitions: Key terms used throughout the agreement

4. Scope of Services: Detailed description of marketing services to be provided

5. Term and Termination: Duration of agreement and termination provisions

6. Payment Terms: Compensation, invoicing, and payment schedules

7. Independent Contractor Status: Clear statement of non-employment relationship

8. Intellectual Property Rights: Ownership and usage rights of marketing materials

9. Confidentiality: Protection of sensitive information

What sections are optional to include in a Marketing Contractor Agreement?

1. Non-Compete Clause: Restrictions on working with competitors - use when protecting market position is crucial

2. Performance Metrics: Specific KPIs and evaluation criteria - use for performance-based contracts

3. Insurance Requirements: Required insurance coverage - use for high-risk marketing activities

4. Data Protection Provisions: Detailed PDPA compliance requirements - use when handling personal data

What schedules should be included in a Marketing Contractor Agreement?

1. Schedule 1: Services Description: Detailed scope of marketing services

2. Schedule 2: Fee Schedule: Detailed breakdown of fees and payment terms

3. Schedule 3: KPI Metrics: Performance indicators and measurement criteria

4. Appendix A: Brand Guidelines: Client's branding requirements and standards

5. Appendix B: Approved Marketing Channels: List of authorized marketing platforms and media

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

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Free to use

Relevant legal definitions

Clauses

Relevant Industries

Retail
Technology
E-commerce
Professional Services
Manufacturing

Relevant Teams

Marketing
Legal
Finance
Procurement
Operations

Relevant Roles

Marketing Director
Marketing Manager
Digital Marketing Specialist
Content Strategist
Brand Manager

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Subcontractor Service Agreement

A Singapore-law governed agreement defining terms and conditions for subcontractor services, including scope, payment, and compliance requirements.

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What is a Marketing Contractor Agreement?

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What sections are optional to include in a Marketing Contractor Agreement?

What schedules should be included in a Marketing Contractor Agreement?

Authors

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