Media Agency Contract Template for Saudi Arabia

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Key Requirements PROMPT example:

Media Agency Contract

"I need a Media Agency Contract for my Saudi-based technology company engaging a digital marketing agency for social media management and online advertising services, with specific provisions for data protection and content compliance with local regulations."

Document background
The Media Agency Contract serves as the primary legal framework for establishing and managing professional relationships between media agencies and their clients in Saudi Arabia. This document is essential when a company seeks to engage a media agency for services such as advertising campaign management, media planning and buying, digital marketing, or content creation. The contract must comply with Saudi Arabian law, including the Commercial Courts Law, E-Commerce Law, and regulations set by the General Authority for Audio-Visual Media. It includes detailed provisions for service scope, compensation structures, performance metrics, and compliance with local content requirements and Shariah principles. The document is particularly relevant in the context of Saudi Vision 2030, which has created increased demand for professional media services while emphasizing digital transformation and local content development.
Suggested Sections

1. Parties: Identification of the Media Agency and the Client, including full legal names, commercial registration numbers, and authorized representatives

2. Background: Context of the agreement, including the Client's business nature and their need for media services

3. Definitions: Key terms used throughout the agreement, including technical media terminology and service-specific definitions

4. Appointment and Scope of Services: Formal appointment of the agency and detailed description of core media services to be provided

5. Agency's Obligations: Key responsibilities including service delivery, reporting, compliance with local regulations, and Shariah principles

6. Client's Obligations: Client responsibilities including providing information, approvals, and materials needed for campaign execution

7. Fees and Payment Terms: Compensation structure, payment schedule, and currency specifications

8. Intellectual Property Rights: Ownership and usage rights of creative materials, content, and campaigns

9. Compliance with Laws: Commitment to comply with Saudi media regulations, advertising standards, and Shariah principles

10. Confidentiality: Protection of sensitive information exchanged during the relationship

11. Term and Termination: Duration of the agreement and circumstances for termination

12. Liability and Indemnification: Allocation of risks and responsibilities between parties

13. Governing Law and Dispute Resolution: Application of Saudi law and mechanism for resolving disputes

14. General Provisions: Standard clauses including force majeure, notices, and amendment procedures

Optional Sections

1. Digital Marketing Services: Detailed provisions for digital marketing services, including social media management and online advertising

2. Traditional Media Services: Specific terms for traditional media planning and buying services

3. Content Creation: Terms specific to content creation and approval processes

4. Performance Metrics: KPIs and performance measurement criteria for campaigns

5. Data Protection: Specific provisions for handling personal data in compliance with Saudi data protection requirements

6. Sub-contracting: Terms governing the agency's right to subcontract certain services

7. Staff Non-Solicitation: Restrictions on hiring each other's employees

8. Exclusivity: Terms regarding exclusive agency appointment for specific services or markets

Suggested Schedules

1. Schedule 1 - Scope of Services: Detailed breakdown of all services to be provided, including specific deliverables

2. Schedule 2 - Fee Structure: Detailed fee calculations, commission rates, and payment terms

3. Schedule 3 - Service Level Agreement: Performance standards, response times, and quality metrics

4. Schedule 4 - Approved Media Channels: List of approved media channels and platforms for campaign execution

5. Schedule 5 - Key Personnel: List of key team members from both parties responsible for contract execution

6. Schedule 6 - Content Guidelines: Specific guidelines for content creation aligned with Saudi regulations and cultural requirements

7. Schedule 7 - Reporting Templates: Standard formats for campaign performance and financial reporting

8. Appendix A - Compliance Checklist: Checklist of regulatory requirements and compliance standards

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions
Clauses
Relevant Industries

Retail

Consumer Goods

Financial Services

Technology

Telecommunications

Healthcare

Real Estate

Automotive

Education

Entertainment

Hospitality

Government Services

Non-Profit Organizations

Professional Services

Relevant Teams

Legal

Marketing

Procurement

Finance

Compliance

Digital Marketing

Content Creation

Media Planning

Business Development

Account Management

Relevant Roles

Chief Marketing Officer

Marketing Director

Media Manager

Procurement Manager

Legal Counsel

Commercial Director

Agency Account Director

Media Planning Director

Digital Marketing Manager

Content Strategy Manager

Compliance Officer

Finance Director

Business Development Manager

Contract Manager

Industries
Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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