1. Social Media Management: Specific terms for social media account management and content creation, used when social media services are included

2. Search Engine Optimization: Detailed terms for SEO services, including ranking targets and optimization strategies

3. Content Creation and Approval: Specific processes for content creation, approval workflows, and revision cycles

4. Influencer Marketing: Terms governing influencer partnerships and campaigns, when applicable

5. Email Marketing: Specific terms for email marketing services, including compliance with Spam Act

6. Crisis Management: Procedures for handling social media crises or negative publicity

7. Third-Party Tools and Services: Terms regarding use of third-party marketing tools and platforms

8. International Marketing: Additional terms for services targeting international markets

1. Schedule A - Service Specifications: Detailed breakdown of specific digital marketing services, channels, and deliverables

2. Schedule B - Fee Schedule: Comprehensive pricing details, including rate cards and additional service costs

3. Schedule C - Service Level Agreement: Performance standards, response times, and service quality metrics

4. Schedule D - Approved Platforms and Tools: List of authorized marketing platforms, tools, and third-party services

5. Schedule E - Campaign Calendar: Planned marketing activities and campaign timeline

6. Appendix 1 - Reporting Templates: Standard formats for performance reports and analytics

7. Appendix 2 - Brand Guidelines: Client's branding requirements and style guide

8. Appendix 3 - Compliance Checklist: Digital marketing compliance requirements and industry standards