The Sponsorship Declaration serves as a crucial legal instrument in the United States for formalizing sponsorship arrangements. This document is essential when organizations or individuals seek to establish clear, legally-binding sponsorship relationships while ensuring compliance with federal and state regulations. The declaration includes specific details about financial commitments, brand usage rights, exclusivity provisions, and required disclosures. It's particularly important for maintaining transparency and protecting both parties' interests while adhering to IRS requirements and FTC guidelines for sponsorship arrangements.
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1. Parties: Identification of sponsor and sponsee with full legal names and addresses
2. Background: Context of the sponsorship relationship and primary objectives
3. Definitions: Key terms used throughout the declaration
4. Sponsorship Details: Specific nature and scope of the sponsorship
5. Financial Terms: Payment amounts, schedule, and method
6. Duration: Term of sponsorship including start and end dates
1. Intellectual Property Rights: Use of logos, trademarks, and branded content - include when sponsorship involves brand representation
2. Exclusivity Provisions: Terms regarding exclusive sponsorship rights - include when sponsor requires category exclusivity
3. International Considerations: Cross-border obligations and requirements - include when parties are from different countries
1. Schedule A - Sponsorship Benefits: Detailed list of sponsorship benefits and deliverables
2. Schedule B - Payment Schedule: Detailed payment terms and milestone dates
3. Schedule C - Brand Guidelines: Sponsor's brand usage requirements and restrictions
4. Appendix 1 - Required Disclosures: FTC-mandated sponsorship disclosures and requirements
Relevant legal definitions
Agreement
Confidential Information
Effective Date
Force Majeure
Intellectual Property Rights
License
Marketing Materials
Representatives
Sponsor Benefits
Sponsor Marks
Sponsee Marks
Sponsorship Fee
Sponsorship Period
Sponsorship Rights
Term
Territory
Trademarks
Event
Program
Venue
Exclusivity Period
Sponsorship Category
Promotional Rights
Brand Guidelines
Deliverables
Confidential Information
Effective Date
Force Majeure
Intellectual Property Rights
License
Marketing Materials
Representatives
Sponsor Benefits
Sponsor Marks
Sponsee Marks
Sponsorship Fee
Sponsorship Period
Sponsorship Rights
Term
Territory
Trademarks
Event
Program
Venue
Exclusivity Period
Sponsorship Category
Promotional Rights
Brand Guidelines
Deliverables
Clauses
Term and Duration
Sponsorship Rights and Benefits
Financial Terms
Payment Schedule
Intellectual Property Rights
Brand Usage
Exclusivity
Representations and Warranties
Confidentiality
Termination
Force Majeure
Compliance with Laws
Marketing and Promotion
Reporting Requirements
Indemnification
Insurance
Assignment
Notices
Governing Law
Dispute Resolution
Morality Clause
Publicity Rights
Non-Compete
Amendment and Modification
Entire Agreement
Severability
Third-Party Rights
Relationship of Parties
Anti-Corruption
Data Protection
Sponsorship Rights and Benefits
Financial Terms
Payment Schedule
Intellectual Property Rights
Brand Usage
Exclusivity
Representations and Warranties
Confidentiality
Termination
Force Majeure
Compliance with Laws
Marketing and Promotion
Reporting Requirements
Indemnification
Insurance
Assignment
Notices
Governing Law
Dispute Resolution
Morality Clause
Publicity Rights
Non-Compete
Amendment and Modification
Entire Agreement
Severability
Third-Party Rights
Relationship of Parties
Anti-Corruption
Data Protection
Relevant Industries
Relevant Teams
Relevant Roles
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