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1. Parties: Identification of the rights holder (person whose likeness is being used) and the party obtaining the rights
2. Background: Context of the agreement and relationship between parties
3. Definitions: Key terms including 'Likeness', 'Territory', 'Term', 'Usage Rights', 'Media', etc.
4. Grant of Rights: Specific permissions granted for use of likeness, including scope and limitations
5. Usage Specifications: Detailed description of how, where, and when the likeness may be used
6. Term and Territory: Duration of the agreement and geographical scope of usage rights
7. Compensation: Payment terms, royalties, or other consideration for use of likeness
8. Approval Rights: Process for reviewing and approving specific uses of likeness
9. Representations and Warranties: Statements of fact and guarantees by both parties
10. Data Protection: Compliance with Malaysian Personal Data Protection Act and related obligations
11. Termination: Circumstances and process for ending the agreement
12. Governing Law and Jurisdiction: Specification of Malaysian law and jurisdiction
1. Moral Rights: Section addressing the protection of moral rights, particularly relevant for creative or artistic uses
2. Social Media Rights: Specific provisions for social media usage, needed when digital platforms are involved
3. Exclusivity: Terms of exclusive usage, included when exclusive rights are being granted
4. Merchandising Rights: Specific provisions for merchandise creation, needed when physical products are involved
5. Third Party Rights: Provisions for sublicensing or transfer of rights, included when third-party usage may be needed
6. Insurance: Requirements for insurance coverage, particularly for high-profile individuals or risky uses
7. Publicity and Privacy: Additional privacy protections, important for public figures or sensitive uses
1. Schedule 1 - Approved Likeness: Specific photos, images, or recordings covered by the agreement
2. Schedule 2 - Approved Usage Examples: Samples or mock-ups of how the likeness will be used
3. Schedule 3 - Territory Details: Specific geographical locations or jurisdictions where usage is permitted
4. Schedule 4 - Fee Schedule: Detailed breakdown of payments, royalties, or other compensation
5. Schedule 5 - Approval Process: Detailed workflow for obtaining approval for specific uses
6. Appendix A - Style Guide: Guidelines for how the likeness should be presented or modified
7. Appendix B - Media Specifications: Technical requirements for different media formats
Likeness
Territory
Term
Effective Date
Rights Holder
Permitted Uses
Approved Media
Commercial Purpose
Consideration
Identity Card
Intellectual Property Rights
Licensed Materials
Media Platforms
Merchandise
Personal Data
Production Materials
Promotional Materials
Royalties
Usage Period
Usage Rights
Approval Process
Confidential Information
Digital Platform
Distribution Channels
Moral Rights
Quality Standards
Release Date
Social Media
Specifications
License
Compensation
Payment Terms
Royalties
Usage Rights
Territory
Term
Exclusivity
Approval Rights
Quality Control
Moral Rights
Data Protection
Privacy
Confidentiality
Warranties
Representations
Indemnification
Liability
Assignment
Termination
Force Majeure
Governing Law
Dispute Resolution
Notices
Entire Agreement
Amendment
Severability
Third Party Rights
Waiver
Advertising and Marketing
Entertainment
Media and Broadcasting
Fashion and Modeling
Sports and Athletics
Retail
Education
Public Relations
Digital Media
E-commerce
Gaming and Interactive Entertainment
Social Media
Professional Services
Legal
Marketing
Brand Management
Creative
Content Production
Digital
Public Relations
Compliance
Commercial
Rights Management
Social Media
Legal Counsel
Marketing Manager
Brand Manager
Content Director
Creative Director
Talent Manager
Public Relations Manager
Digital Marketing Manager
Social Media Manager
Compliance Officer
Rights Management Specialist
Commercial Director
Production Manager
Art Director
Photography Director
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