1. Performance Metrics and KPIs: Specific metrics for measuring campaign success, used when client requires performance-based evaluation

2. Crisis Management: Procedures for handling social media crises, recommended for high-profile clients

3. Content Approval Process: Detailed content review and approval workflow, useful for clients requiring strict control

4. Influencer Management: Terms for managing influencer relationships, needed when influencer marketing is part of services

5. International Operations: Additional terms for cross-border social media management

6. Agency of Record: Exclusive agency provisions, used when the agency is the sole social media partner

7. White Labeling: Terms for providing services under client's brand, if applicable

8. Training and Knowledge Transfer: Provisions for training client's team, if included in services

1. Schedule A - Service Level Agreement: Detailed breakdown of services, response times, and delivery standards

2. Schedule B - Fee Structure: Detailed pricing, including rate cards and additional service costs

3. Schedule C - Approved Social Media Platforms: List of platforms covered under the agreement with specific requirements

4. Schedule D - Brand Guidelines: Client's branding requirements and social media voice guidelines

5. Schedule E - Reporting Templates: Format and frequency of performance reports and analytics

6. Schedule F - Key Personnel: List of key team members and their roles

7. Appendix 1 - Content Calendar Template: Standard format for content planning and scheduling

8. Appendix 2 - Crisis Communication Protocol: Step-by-step process for managing social media crises