1. Social Media Management: Specific terms for social media account management and content creation, used when social media services are part of the scope

2. Search Engine Optimization: Detailed terms for SEO services, including ranking guarantees and optimization strategies

3. Pay-Per-Click Advertising: Terms specific to PPC campaign management and budget handling

4. Content Creation Services: Terms for content development, approval processes, and usage rights

5. Email Marketing Services: Specific terms for email campaign management and compliance with spam laws

6. Influencer Marketing: Terms governing influencer selection, management, and campaign execution

7. Analytics and Reporting: Detailed specifications for custom analytics and reporting requirements

8. Third-Party Tools Integration: Terms governing the use of third-party marketing tools and platforms

9. Training and Support: Terms for providing training to client's staff and ongoing support services

1. Schedule A - Service Level Agreement: Detailed performance standards, response times, and service quality metrics

2. Schedule B - Fee Schedule: Detailed breakdown of fees, payment terms, and additional costs

3. Schedule C - Campaign Specifications: Specific details of marketing campaigns, targets, and deliverables

4. Schedule D - Approved Marketing Channels: List of approved platforms and channels for marketing activities

5. Schedule E - Brand Guidelines: Client's branding requirements and usage guidelines

6. Appendix 1 - Technical Requirements: Technical specifications for digital marketing deliverables

7. Appendix 2 - Reporting Templates: Standard formats for performance reports and analytics

8. Appendix 3 - Compliance Checklist: Checklist of regulatory and platform-specific compliance requirements