Define: Promotional Program
Promotional Program means a strategy that influences a buyer's purchasing decision to stimulate demand for particular goods or services
Legal accuracy standard set & glossary spot-checked by Imad Mohammed Nazar , Skadden-trained M&A lawyer, Legal Engineer at GenieAI
Promotional Program means a strategy that influences a buyer's purchasing decision to stimulate demand for particular goods or services.
Relevant Circumstances
- Launching a new product
- Introducing a discount or sales campaign
- Negotiating cooperative marketing efforts
- Formulating a marketing strategy for a service