Close wholesale deals faster
Auto-draft distribution, franchise, and supply agreements in seconds, with your standard positions applied.
From supplier contracts to consumer terms - the legal layer of every retail operation
Ask Genie to draft an MSA for a new retail client...
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Ask Genie to review this retail contract against our playbook...
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GenieAI is the AI legal assistant trusted by 200,000+ business teams. We draft, review, and negotiate every retail contract - supply, distribution, franchise, leases, e-commerce terms - with current-law accuracy across 150+ jurisdictions.
What you can do
The features behind faster supplier agreements, concession contracts and customer terms.
Produce a first draft of a supplier agreement, concession contract or set of customer terms from a plain-English brief.
See how it works Review & NegotiateCheck a supplier's markup against the positions buying and legal accept on price, delivery and liability.
See how it works AI Contract AssistantIt remembers what you agreed with the last supplier, so buyers stop conceding terms legal already ruled out.
See how it works Ask your DocumentGet answers on service levels, rebates and termination rights, each tied back to the exact clause.
See how it works Word Add-inMark up a supplier or concession agreement in the document they sent, without breaking your review trail.
See how it worksAcross teams
Pick your team to see how Genie shows up across the retail business.
Auto-draft distribution, franchise, and supply agreements in seconds, with your standard positions applied.
Surface pre-approved fallback terms so commercial teams move without escalation.
See where every wholesale and franchise agreement sits versus your commercial positions.
Review supplier, logistics, and SaaS agreements in one pass, with risk areas flagged automatically.
Enforce your data, SLA, and audit-rights positions across the entire supplier base.
Surface auto-renewal and price-hike clauses across the supplier base before they trigger.
Surface enterprise-wide risk across supplier, franchise, and consumer contracts in a single dashboard.
Spin up due diligence packs, acquisition agreements, and franchise terms without delaying the deal.
Set commercial and consumer-protection positions once; let teams draft within them.
Auto-handle NDAs, supplier MSAs, standard distribution terms, and consumer T&Cs so you focus on novel issues.
Maintain a living retail-specific playbook your business teams can draft from directly.
Suggest pre-approved fallbacks for indemnities, limitation, and termination terms instantly.
Triage incoming supplier, logistics, and SaaS agreements automatically against your playbook.
Enforce a uniform position on data, SLAs, and audit rights across every retail vendor.
Reduce review backlog from weeks to days with AI-first triage on every incoming agreement.
From multi-site retailers to national brands.
How we compare
Other industries
Common questions
What buying, commercial and legal teams ask before standardising supplier terms.
Supplier agreements, distribution contracts, consumer-facing terms, e-commerce policies, store leases, and the documents retail operations rely on day-to-day.
Yes. Legal sets the positions your business accepts once, as a playbook, and Genie reviews incoming supplier agreements, concession contracts and customer terms against it, so routine work moves without joining a legal queue.
Anything outside those positions is flagged rather than waved through, so legal keeps the standard and the business keeps the timeline.
Legal does. The playbook is authored and owned by your legal function: preferred positions, acceptable fallbacks, and the points you will not concede. Genie applies it rather than substituting a standard of its own.
That division is the point. The business gets speed without reopening settled questions, and legal gets consistency without reviewing every draft.
It depends on length and how much the counterparty has changed, so we publish customer outcomes rather than a single headline figure. Firefish, a market research agency of 50 to 100 people with its own in-house legal function, cut contract review time by more than 50% and now handles the same volume with half the legal availability.
HoSt Group, a 700-person energy company, gives 25 commercial seats to its sales and commercial teams and reports 80% faster reviews. The saving comes from Genie reviewing against your playbook first, so whoever opens the contract starts from a marked-up draft rather than a blank page.
Yes. Genie works directly in Microsoft Word, so you review and redline in the document your counterparty actually sent, rather than moving it into another system and breaking your review trail.
DocuSign and Adobe Sign integrations are in development.
Genie flags the deviation instead of accepting it. The change is identified against the specific position it breaches, so whoever reads it can see what was altered, why it matters, and whether it needs a decision from legal.
Escalation is the feature rather than the failure. It is how legal stays in control of the standard while everything inside the standard keeps moving.
No. Documents you generate or upload stay in your tenant, are not used to train models, and confidential material is not shared with third-party LLMs.
GenieAI is ISO 27001 certified and operates under GDPR.
Yes. Your buying standards become the playbook, and every incoming supplier agreement is reviewed against it, so the terms you accept from a small supplier and a large one differ only where you decided they should.
Consistency is the whole point at retail scale. Once a hundred suppliers hold a hundred slightly different sets of terms, nobody can answer a simple question about total exposure without reading all of them.
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