Social Media Agency Contract Template for Belgium

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Key Requirements PROMPT example:

Social Media Agency Contract

"I need a Social Media Agency Contract for my Belgium-based fashion retail company, focusing on Instagram and TikTok management, with specific provisions for influencer collaborations and content creation rights starting March 2025."

Document background
The Social Media Agency Contract is essential for businesses engaging professional social media management services in Belgium. This document is designed to comply with Belgian legal requirements and EU regulations, particularly addressing digital services, GDPR, and advertising standards. It's typically used when a company wants to outsource its social media operations to a specialized agency, covering areas such as content creation, community management, campaign execution, and performance reporting. The contract includes specific provisions for data protection, intellectual property rights, and service level agreements, while incorporating Belgian-specific commercial law requirements and EU-wide digital service regulations. It's structured to protect both the agency and client interests while ensuring clear deliverables and performance metrics.
Suggested Sections

1. Parties: Identification of the Agency and the Client, including full legal names, registration numbers, and registered addresses

2. Background: Context of the agreement and brief description of the parties' business relationship

3. Definitions: Detailed definitions of key terms used throughout the contract, including technical social media terms

4. Scope of Services: Detailed description of social media services to be provided, including platforms covered and types of content

5. Term and Termination: Duration of the agreement, renewal terms, and conditions for termination

6. Agency Obligations: Specific responsibilities of the agency, including content creation, posting schedules, and community management

7. Client Obligations: Client's responsibilities, including providing necessary materials, approvals, and access to accounts

8. Approval Process: Process and timelines for content approval and revision cycles

9. Fees and Payment Terms: Pricing structure, payment schedule, and additional costs

10. Data Protection and Privacy: GDPR compliance measures and data handling procedures

11. Intellectual Property Rights: Ownership and usage rights of created content and existing materials

12. Confidentiality: Protection of confidential information and trade secrets

13. Performance Metrics: KPIs, reporting requirements, and performance evaluation criteria

14. Warranties and Indemnities: Guarantees provided by both parties and indemnification obligations

15. General Provisions: Standard legal clauses including governing law, dispute resolution, and force majeure

Optional Sections

1. Crisis Management: Procedures for handling social media crises and emergency response protocols - include when reputation management is a key concern

2. Influencer Collaboration: Terms for managing influencer partnerships and campaigns - include when influencer marketing is part of the services

3. White Labeling: Provisions for white-label services - include when agency works as a subcontractor

4. Content License: Detailed licensing terms for specific content types - include when complex content licensing is needed

5. International Operations: Provisions for multi-jurisdiction social media management - include for international campaigns

6. Training Services: Terms for providing training to client's staff - include when knowledge transfer is required

7. Competition Restrictions: Non-compete and exclusivity provisions - include when working in sensitive industries

Suggested Schedules

1. Schedule A - Service Level Agreement: Detailed service levels, response times, and performance standards

2. Schedule B - Fee Schedule: Detailed breakdown of fees, rates, and payment terms

3. Schedule C - Platform-Specific Requirements: Technical specifications and requirements for each social media platform

4. Schedule D - Content Calendar Template: Template and guidelines for content planning and scheduling

5. Schedule E - Reporting Templates: Format and frequency of performance reports and analytics

6. Schedule F - Brand Guidelines: Client's branding requirements and style guide

7. Appendix 1 - Emergency Contact List: Key contacts for urgent situations and escalation procedures

8. Appendix 2 - Approval Matrix: Decision-making hierarchy and approval thresholds

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions
Clauses
Relevant Industries

Marketing and Advertising

Digital Media

E-commerce

Retail

Technology

Entertainment

Healthcare

Financial Services

Education

Hospitality

Non-profit

Manufacturing

Professional Services

Consumer Goods

Tourism

Sports and Recreation

Relevant Teams

Legal

Marketing

Digital Communications

Procurement

Compliance

Brand Management

Operations

Finance

Social Media

Content Creation

Business Development

Account Management

Risk Management

Creative Services

Relevant Roles

Social Media Manager

Digital Marketing Director

Chief Marketing Officer

Content Strategy Manager

Community Management Lead

Legal Counsel

Procurement Manager

Contract Administrator

Business Development Manager

Account Executive

Creative Director

Operations Manager

Digital Communications Manager

Brand Manager

Compliance Officer

Marketing Operations Manager

Industries
Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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