1. Data Sharing and Privacy: Required when the partnership involves sharing customer data or personal information

2. Social Media Guidelines: Needed when the partnership includes social media marketing activities

3. Third Party Relationships: Include when either party may need to engage third parties in executing the co-branding activities

4. International Usage: Required when the co-branding extends to multiple countries

5. Crisis Management: Important for high-profile brands or sensitive industries

6. Exclusivity Provisions: Include when parties agree to exclusive arrangements in specific markets or categories

7. Performance Metrics: When specific performance targets are tied to the continuation of the agreement

8. Product Development: Required when the partnership involves creating new co-branded products

1. Brand Guidelines: Detailed specifications for logo usage, color schemes, typography, and other brand elements

2. Approved Products/Services: List of specific products or services covered under the co-branding agreement

3. Territory Schedule: Defines the geographic areas where the co-branding agreement is valid

4. Revenue Sharing Calculations: Detailed methodology for calculating and distributing revenue or costs

5. Approval Matrix: Detailed workflow and timelines for the approval process of co-branded materials

6. Key Personnel: List of key contacts and responsible persons from each party

7. Marketing Calendar: Planned marketing activities and campaigns

8. Quality Control Standards: Detailed quality specifications and testing procedures