The Digital Marketing Invoice is a essential business document used in the Netherlands for billing digital marketing services, including but not limited to social media management, SEO, PPC advertising, content marketing, and email marketing campaigns. This document type is specifically designed to comply with Dutch VAT regulations, the Dutch Civil Code, and EU digital service directives. It should be used whenever a digital marketing service provider needs to bill clients for services rendered in the Netherlands, ensuring proper documentation of services, applicable VAT rates, and payment terms. The invoice must include mandatory elements such as unique invoice numbers, VAT identification numbers, and detailed service descriptions as required by Dutch tax authorities.
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1. Invoice Header: Contains invoice number, date, and reference numbers
2. Supplier Details: Full legal name, address, VAT number, KvK (Chamber of Commerce) number, and contact information of the service provider
3. Client Details: Full legal name, address, VAT number (if applicable), and relevant contact information of the client
4. Service Description: Detailed breakdown of digital marketing services provided, including campaign names, periods, and specific deliverables
5. Financial Summary: Itemized list of services with unit prices, quantities, and subtotals
6. VAT Information: VAT rate applied, VAT amount, and total amount including VAT
7. Payment Information: Bank account details, payment terms, due date, and accepted payment methods
8. Legal Statements: Required legal notices including VAT reverse-charge if applicable, late payment terms, and reference to applicable terms and conditions
1. Purchase Order Reference: Include when client requires specific PO numbers or reference codes
2. Project Codes: Add when client requires specific internal project or cost center codes
3. Performance Metrics: Optional section showing campaign performance metrics when agreed with client
4. Discount Information: Include when any special discounts or promotional rates are applied
5. Service Level Achievement: Include when billing is tied to specific service level agreements or KPIs
6. Currency Exchange Information: Include when invoice involves multiple currencies or foreign exchange calculations
1. Campaign Performance Report: Detailed metrics and results from digital marketing campaigns during the billing period
2. Time Sheet: Breakdown of hours worked if billing is time-based
3. Service Delivery Confirmation: Client sign-off or delivery confirmation documents
4. Rate Card: Applicable rate card or pricing schedule referenced in the invoice
Relevant legal definitions
Campaign Period
Digital Marketing Services
Service Fee
Payment Due Date
VAT
Performance Metrics
Billable Hours
Click-through Rate
Conversion Rate
Impressions
Campaign Reach
Engagement Rate
Platform Costs
Ad Spend
Management Fee
Service Level
Reporting Period
Late Payment Interest
Payment Terms
Invoice Date
Delivery Date
Client Reference Number
Purchase Order Number
Base Rate
Additional Services
Digital Marketing Services
Service Fee
Payment Due Date
VAT
Performance Metrics
Billable Hours
Click-through Rate
Conversion Rate
Impressions
Campaign Reach
Engagement Rate
Platform Costs
Ad Spend
Management Fee
Service Level
Reporting Period
Late Payment Interest
Payment Terms
Invoice Date
Delivery Date
Client Reference Number
Purchase Order Number
Base Rate
Additional Services
Clauses
Relevant Industries
Retail
E-commerce
Technology
Financial Services
Healthcare
Education
Professional Services
Manufacturing
Entertainment
Travel and Tourism
Real Estate
Consumer Goods
Non-profit Organizations
Telecommunications
Relevant Teams
Finance
Accounting
Marketing
Digital Marketing
Operations
Procurement
Legal
Client Services
Tax
Billing
Revenue
Relevant Roles
Digital Marketing Manager
Finance Manager
Accounts Payable Specialist
Marketing Director
Account Manager
Business Owner
Financial Controller
Marketing Consultant
Digital Marketing Specialist
Billing Coordinator
Tax Accountant
Operations Manager
Procurement Manager
Marketing Operations Manager
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