Reseller Authorization Letter for Hong Kong

Reseller Authorization Letter Template for Hong Kong

A formal business document governed by Hong Kong law that officially authorizes a company or individual to resell specific products or services within defined parameters. This document establishes the basic framework for a reseller relationship, including the scope of authorization, permitted territory, basic terms of operation, and usage of intellectual property. It serves as an official recognition of the reseller status while complying with Hong Kong's commercial laws, including the Contract Law, Trade Descriptions Ordinance, and Competition Ordinance. The document provides essential protection for both the principal and the reseller while maintaining flexibility for business operations.

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What is a Reseller Authorization Letter?

The Reseller Authorization Letter is a crucial document in Hong Kong's business ecosystem, particularly in distribution and retail sectors. It is typically used when a manufacturer, brand owner, or principal company wants to formally authorize another business entity to resell their products or services. The document provides official recognition of the reseller relationship while establishing basic parameters for the business arrangement. Under Hong Kong law, this document serves as a formal authorization that can be presented to customers, suppliers, and regulatory authorities to demonstrate the legitimacy of the reseller's status. The letter typically includes essential elements such as the scope of authorization, territory restrictions, basic terms of operation, and intellectual property usage rights, while remaining simpler and more concise than a full reseller agreement. It's particularly valuable in Hong Kong's dynamic trading environment, where businesses often need to quickly establish and verify authorized distribution channels.

What sections should be included in a Reseller Authorization Letter?

1. Letter Header: Company letterhead, date, and recipient details

2. Subject Line: Clear identification as Reseller Authorization Letter

3. Introduction: Identification of the parties and confirmation of the reseller relationship

4. Authorization Scope: Clear statement of what products/services the reseller is authorized to sell and in what territory

5. Term of Authorization: Duration of the authorization, including start date and expiry date if applicable

6. Basic Terms: Key conditions of the authorization including pricing guidelines, minimum requirements, and basic obligations

7. Intellectual Property Usage: Basic terms for using the principal's trademarks and brand materials

8. Compliance Statement: Statement requiring compliance with applicable laws and regulations

9. Contact Information: Key contact points for both parties

10. Signature Block: Authorizing signature, name, and title of the issuing authority

What sections are optional to include in a Reseller Authorization Letter?

1. Non-Exclusivity Statement: Statement clarifying whether the authorization is exclusive or non-exclusive, used when exclusivity needs to be explicitly addressed

2. Marketing Guidelines: Basic rules for marketing and promoting the products, included when brand control is particularly important

3. Minimum Purchase Requirements: Specific purchase quotas or targets, included when the principal wants to set performance expectations

4. Territory Restrictions: Detailed geographical limitations, used when territory boundaries need specific definition

5. Confidentiality Clause: Basic confidentiality requirements, included when sensitive information will be shared

6. Termination Provisions: Basic terms for ending the authorization, included for longer-term arrangements

What schedules should be included in a Reseller Authorization Letter?

1. Product List: Detailed list of authorized products or services

2. Price List: Current authorized pricing structure and reseller discounts

3. Brand Guidelines: Basic rules for using company logos and trademarks

4. Territory Map: Visual representation of authorized sales territory if applicable

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Jurisdiction

Hong Kong

Publisher

Genie AI

Cost

Free to use
Relevant Industries

Technology and Electronics

Consumer Goods

Industrial Equipment

Automotive

Healthcare and Medical Devices

Software and Digital Products

Telecommunications

Fashion and Luxury Goods

Construction Materials

Professional Services

Relevant Teams

Legal

Sales

Commercial

Business Development

Compliance

Partner Relations

Distribution

Channel Management

Procurement

Vendor Management

Relevant Roles

Sales Director

Channel Manager

Business Development Manager

Commercial Director

Legal Counsel

Compliance Officer

Distribution Manager

Partner Relations Manager

Regional Sales Manager

Chief Commercial Officer

Procurement Manager

Vendor Management Officer

Contract Administrator

Channel Sales Executive

Authorization Officer

Industries
Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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