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1. Parties: Identification of the digital marketing agency and the disclosing party
2. Background: Context of the relationship and purpose of sharing confidential information
3. Definitions: Key terms including 'Confidential Information', 'Digital Marketing Services', 'Marketing Analytics', 'Client Data', etc.
4. Scope of Confidential Information: Detailed description of what constitutes confidential information in the digital marketing context
5. Obligations of Confidentiality: Core confidentiality obligations and permitted uses of confidential information
6. Data Protection and Security: Specific measures required to protect digital marketing data and compliance with privacy laws
7. Term and Survival: Duration of the agreement and obligations that continue after termination
8. Return or Destruction of Confidential Information: Procedures for handling confidential information upon termination
9. Breach and Remedies: Consequences of breach and available remedies
10. General Provisions: Standard clauses including governing law, jurisdiction, and entire agreement
1. Third Party Access: Rules for sharing information with contractors or subcontractors, used when the agency works with external partners
2. Social Media Management: Specific provisions for handling social media accounts and related confidential information
3. Intellectual Property Rights: Additional provisions regarding IP ownership and licensing, used when creative works are involved
4. Client Customer Data: Specific provisions for handling end-customer data, used when the agency has access to client's customer database
5. Competition Restrictions: Non-compete provisions, used when sharing sensitive competitive information
6. International Data Transfers: Provisions for cross-border data transfers, used when operating internationally
1. Schedule 1 - Categories of Confidential Information: Detailed list of types of confidential information specific to the digital marketing context
2. Schedule 2 - Authorized Personnel: List of personnel authorized to access confidential information
3. Schedule 3 - Security Protocols: Specific security measures and protocols for handling digital information
4. Appendix A - Data Handling Procedures: Step-by-step procedures for handling different types of confidential information
5. Appendix B - Incident Response Plan: Procedures to follow in case of data breach or unauthorized disclosure
Digital Marketing Services
Marketing Analytics
Client Data
Permitted Purpose
Authorized Representatives
Digital Assets
Social Media Accounts
Campaign Materials
Marketing Strategy
Customer Database
Trade Secrets
Personal Information
Sensitive Information
Marketing Platforms
Agency Personnel
Client Personnel
Disclosing Party
Receiving Party
Confidentiality Period
Security Breach
Marketing Deliverables
Intellectual Property Rights
Campaign Data
Third Party Platforms
Data Protection Laws
Privacy Laws
Marketing Technology
Business Intelligence
Competitive Information
Proprietary Methods
API Access
Analytics Tools
Campaign Performance Data
Client Content
Marketing Materials
Website Analytics
User Data
Target Audience
Brand Guidelines
Service Period
Data Protection
Privacy Compliance
Information Security
Term and Duration
Return of Information
Permitted Use
Access Control
Breach Notification
Remedies
Digital Asset Protection
Third Party Disclosure
Personnel Obligations
Intellectual Property
Survival
Non-Competition
Social Media Management
Platform Access
Data Breach Response
Governing Law
Dispute Resolution
Assignment
Variation
Severability
Entire Agreement
Notices
Force Majeure
Termination
Indemnification
Warranties
Retail
E-commerce
Technology
Financial Services
Healthcare
Education
Professional Services
Entertainment
Travel and Tourism
Consumer Goods
Real Estate
Non-profit Organizations
Legal
Marketing
Digital
Client Services
Business Development
Compliance
Analytics
Social Media
Content
Operations
Executive Leadership
Marketing Director
Digital Marketing Manager
Social Media Manager
Content Strategist
Account Manager
Business Development Manager
Chief Marketing Officer
Marketing Coordinator
Analytics Manager
Client Services Director
Agency Principal
Legal Counsel
Privacy Officer
Compliance Manager
Project Manager
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