Social Media Collaboration Agreement Template for Philippines

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Key Requirements PROMPT example:

Social Media Collaboration Agreement

"I need a Social Media Collaboration Agreement for a partnership between my beauty brand and a lifestyle influencer with over 100,000 followers, including exclusivity provisions and specific content requirements for Instagram and TikTok, starting March 2025."

Document background
This Social Media Collaboration Agreement is designed for use in the Philippine market where digital marketing and social media influencer partnerships have become increasingly significant in business strategy. The document serves as a legally binding agreement between content creators, influencers, brands, or agencies engaging in social media marketing collaborations. It addresses key requirements under Philippine law, including compliance with the Data Privacy Act, E-commerce Act, and Intellectual Property Code. The agreement is particularly relevant given the growing digital economy in the Philippines and the need for clear legal frameworks in social media marketing relationships. It provides comprehensive coverage of content rights, compensation structures, performance expectations, and regulatory compliance, while protecting both parties' interests in the digital space.
Suggested Sections

1. Parties: Identifies the parties entering into the agreement, including their legal names, addresses, and business registrations

2. Background: Explains the context of the collaboration and the parties' intentions

3. Definitions: Defines key terms used throughout the agreement

4. Scope of Collaboration: Details the nature and extent of the social media collaboration

5. Content Creation and Posting Requirements: Specifies the type, frequency, and quality standards for social media content

6. Approval Process: Outlines the content review and approval workflow

7. Intellectual Property Rights: Addresses ownership and usage rights of created content

8. Compensation and Payment Terms: Details the payment structure, amounts, and payment schedule

9. Representations and Warranties: States the parties' assertions about their capacity and authority

10. Confidentiality: Covers the handling of confidential information shared during the collaboration

11. Term and Termination: Specifies the duration of the agreement and termination conditions

12. General Provisions: Includes standard legal clauses like governing law, notices, and amendments

Optional Sections

1. Sponsored Content Requirements: Used when the collaboration involves paid promotions or sponsored posts

2. Exclusivity: Include when the parties agree to exclusive collaboration terms

3. Performance Metrics and Reporting: Used when specific metrics need to be tracked and reported

4. Data Protection and Privacy: Required when personal data processing is involved

5. Crisis Management: Include when dealing with high-profile collaborations requiring specific crisis response procedures

6. Competition Restrictions: Used when implementing non-compete or industry exclusivity provisions

7. Content License: Include when specific licensing terms for content usage need to be detailed

Suggested Schedules

1. Schedule A - Content Guidelines: Detailed guidelines for content creation, including brand voice, style, and prohibited content

2. Schedule B - Payment Structure: Detailed breakdown of compensation, including base rates, bonuses, and payment milestones

3. Schedule C - Technical Requirements: Technical specifications for content, including image sizes, video formats, and platform-specific requirements

4. Schedule D - Performance Metrics: Detailed KPIs and measurement methodologies

5. Schedule E - Approved Platforms and Accounts: List of social media platforms and accounts covered by the agreement

6. Appendix 1 - Content Calendar: Template or initial content calendar for the collaboration

7. Appendix 2 - Disclosure Requirements: Templates and guidelines for sponsored content disclosures

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions
Clauses
Relevant Industries

Retail

Fashion and Apparel

Food and Beverage

Beauty and Cosmetics

Technology

Entertainment

Travel and Tourism

Healthcare and Wellness

Financial Services

Education

Consumer Goods

Lifestyle and Luxury

Sports and Fitness

E-commerce

Digital Services

Media and Entertainment

Relevant Teams

Marketing

Digital Marketing

Legal

Compliance

Creative

Content

Social Media

Brand Management

Public Relations

Business Development

Partnerships

Communications

Strategy

Community Management

Relevant Roles

Marketing Manager

Social Media Manager

Digital Marketing Director

Brand Manager

Content Director

Influencer Relations Manager

Legal Counsel

Compliance Officer

Digital Campaign Manager

Creative Director

Community Manager

Partnership Manager

Business Development Manager

Public Relations Manager

Marketing Compliance Officer

Digital Strategy Director

Industries
Data Privacy Act of 2012 (Republic Act No. 10173): Protects individual personal information in information and communications systems, including social media. Essential for handling user data and privacy requirements in social media collaborations.
Intellectual Property Code of the Philippines (Republic Act No. 8293): Governs intellectual property rights, including copyright protection for social media content, branding, and creative works produced during the collaboration.
E-Commerce Act of 2000 (Republic Act No. 8792): Regulates electronic transactions and provides legal framework for online business activities, including social media-based commercial arrangements.
Consumer Act of the Philippines (Republic Act No. 7394): Protects consumer interests and regulates advertising claims, relevant when the collaboration involves product promotion or consumer-directed content.
Cybercrime Prevention Act of 2012 (Republic Act No. 10175): Addresses cybercrime and online misconduct, important for defining acceptable online behavior and content restrictions in the collaboration.
National Internal Revenue Code: Governs taxation aspects of income generated through social media collaborations and digital transactions.
Fair Use Doctrine under the Intellectual Property Code: Defines limitations and exceptions to copyright protection, relevant for content sharing and creation in social media.
Ad Standards Council Code of Ethics: Provides guidelines for advertising and marketing communications, crucial for sponsored content and promotional activities on social media.
Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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