Sales And Marketing Agency Agreement Template for Canada

1. Marketing Budget and Expenses: Used when the agent has authority to incur marketing expenses or manage a marketing budget

2. Performance Targets: Include when specific sales or marketing targets are part of the agreement

3. Training and Support: Required when the principal provides specific training programs or support systems

4. Insurance Requirements: Detailed insurance obligations when specific coverage is required

5. Data Protection and Privacy: Additional privacy requirements when handling sensitive customer data

6. International Operations: Include for cross-border activities or international markets

7. Dispute Resolution: Specific procedures for handling disputes, including mediation or arbitration

8. Sub-Agents: Terms for appointing and managing sub-agents if permitted

1. Schedule A - Territory Definition: Detailed description of geographical areas or markets covered

2. Schedule B - Commission Structure: Detailed breakdown of commission rates, tiers, and special circumstances

3. Schedule C - Product/Service List: Comprehensive list of products or services the agent is authorized to sell/market

4. Schedule D - Performance Metrics: Specific KPIs, targets, and measurement criteria

5. Schedule E - Marketing Guidelines: Brand guidelines, approved marketing practices, and materials

6. Schedule F - Reporting Templates: Standard forms and formats for regular reporting

7. Appendix 1 - Agency Procedures Manual: Detailed operational procedures and guidelines

8. Appendix 2 - Compliance Requirements: Specific regulatory and compliance obligations