Customer Evaluation Form for Pakistan

Customer Evaluation Form Template for Pakistan

A Customer Evaluation Form designed for use in Pakistan, compliant with both federal and provincial consumer protection laws. This document serves as a standardized tool for gathering customer feedback about products, services, and overall customer experience. It incorporates necessary elements for data protection compliance, includes clear rating criteria, and provides mechanisms for both quantitative and qualitative feedback collection. The form is structured to meet Pakistani legal requirements while ensuring accessibility and ease of use for customers across various demographic groups.

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What is a Customer Evaluation Form?

The Customer Evaluation Form is an essential business document used across various sectors in Pakistan to systematically collect and analyze customer feedback. This document type is particularly important in the context of Pakistan's growing focus on consumer rights and protection, as evidenced by the Consumer Protection Act, 2019, and various provincial regulations. The form is designed to capture both quantitative ratings and qualitative feedback about products, services, and customer experience, while ensuring compliance with data protection requirements. It serves multiple purposes: measuring customer satisfaction, identifying areas for improvement, maintaining quality standards, and demonstrating compliance with consumer protection regulations. The document includes provisions for customer identification, service evaluation, privacy protection, and proper data handling, making it suitable for both traditional and digital business environments.

What sections should be included in a Customer Evaluation Form?

1. Customer Information: Basic details of the customer including name, contact information, and customer ID if applicable

2. Service/Product Details: Information about the specific product or service being evaluated, including date of purchase/service

3. Rating Scale: Clear explanation of the rating system being used (e.g., 1-5 stars, numerical scale, or descriptive ratings)

4. Core Evaluation Questions: Standard questions about product/service quality, customer service, and overall satisfaction

5. Comments Section: Space for detailed feedback and specific comments from the customer

6. Privacy Notice: Statement about how the collected information will be used and stored, ensuring compliance with data protection regulations

7. Declaration: Customer's confirmation that the feedback is genuine and provided voluntarily

What sections are optional to include in a Customer Evaluation Form?

1. Staff Evaluation: Optional section for evaluating specific staff members when the service involved direct customer interaction

2. Follow-up Permission: Optional section requesting permission to contact the customer for additional feedback or clarification

3. Branch/Location Details: For businesses with multiple locations, section to specify which branch or location is being evaluated

4. Loyalty Program Information: Optional section for loyalty program members to include their membership details and specific program-related feedback

5. Photo/Evidence Upload: Optional section allowing customers to upload photos or documents related to their feedback, particularly relevant for complaints or specific issues

What schedules should be included in a Customer Evaluation Form?

1. Rating Criteria Guide: Detailed explanation of rating criteria and what each score level represents

2. Terms and Conditions: Detailed terms governing the use and processing of the evaluation form data

3. Customer Rights Statement: Summary of customer rights under Pakistani consumer protection laws

4. Privacy Policy: Detailed privacy policy explaining data handling procedures and customer rights regarding their personal information

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Cost

Free to use

Relevant legal definitions

Clauses

Relevant Industries

Retail

Healthcare

Financial Services

Hospitality

Telecommunications

Education

Professional Services

E-commerce

Manufacturing

Transportation

Food and Beverage

Relevant Teams

Customer Experience

Quality Assurance

Operations

Customer Service

Compliance

Marketing

Legal

Business Development

Data Analytics

Customer Relations

Relevant Roles

Customer Experience Manager

Quality Assurance Manager

Operations Director

Customer Service Manager

Compliance Officer

Marketing Manager

Branch Manager

Customer Relations Officer

Business Development Manager

Service Quality Analyst

Customer Feedback Coordinator

Operations Manager

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