All Countries
Marketing
Advertising Sales Contract

Advertising Sales Contract Template for Philippines

Create a bespoke document in minutes,  or upload and review your own.

4.6 / 5
4.8 / 5

Let's create your Advertising Sales Contract

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Get your first 2 documents free

Your data doesn't train Genie's AI

You keep IP ownership of your information

Key Requirements PROMPT example:

Advertising Sales Contract

"I need an Advertising Sales Contract for my digital marketing agency to provide social media advertising services to a retail client, including content creation and analytics reporting, with a 12-month term starting January 2025."

Celebrated by
Collaborations with
Investors
Document background
The Advertising Sales Contract serves as a crucial legal framework for businesses engaging in advertising activities within the Philippines. This document is essential when a company wishes to purchase advertising services, whether through traditional media, digital platforms, or other advertising channels. The contract ensures compliance with Philippine advertising laws, including the Consumer Act of the Philippines and relevant regulations from the Ad Standards Council. It typically includes detailed specifications for advertising placements, rate cards, performance metrics, and content requirements. The Advertising Sales Contract is particularly important in the current media landscape where advertising spans multiple platforms and requires careful consideration of both traditional and digital advertising requirements, while maintaining compliance with Philippine data privacy laws and consumer protection regulations.
Suggested Sections

1. Parties: Identification of the advertising service provider and the client, including complete legal names, addresses, and registration details

2. Background: Context of the agreement and brief description of the parties' business relationship

3. Definitions: Key terms used throughout the contract, including advertising-specific terminology

4. Scope of Services: Detailed description of advertising services to be provided, including types of advertisements and delivery channels

5. Term and Renewal: Duration of the contract and conditions for renewal or extension

6. Advertising Specifications: Technical requirements, format specifications, and quality standards for advertisements

7. Pricing and Payment Terms: Advertising rates, payment schedule, and billing procedures

8. Approval Process: Procedures for submission, review, and approval of advertising materials

9. Performance Metrics: Agreed-upon metrics for measuring advertising effectiveness and reporting requirements

10. Intellectual Property Rights: Ownership and usage rights of advertising materials and content

11. Representations and Warranties: Parties' assurances regarding advertising content, rights, and compliance with laws

12. Confidentiality: Protection of confidential information shared during the advertising relationship

13. Termination: Conditions and procedures for ending the contract

14. General Provisions: Standard legal clauses including governing law, notices, and dispute resolution

Optional Sections

1. Digital Advertising Terms: Specific terms for online advertising, including tracking, targeting, and data collection requirements

2. Agency Arrangements: Terms specific to cases where advertising agencies are involved as intermediaries

3. Performance Guarantees: Specific guarantees of advertising performance or audience reach, with associated remedies

4. Content Creation Services: Terms for additional creative services if the provider is also creating advertising content

5. Exclusivity Provisions: Terms granting exclusive advertising rights in specific channels or categories

6. Consumer Data Protection: Additional provisions for handling consumer data in targeted advertising campaigns

7. Cross-Platform Integration: Terms for coordinating advertising across multiple platforms or media types

Suggested Schedules

1. Schedule A - Rate Card: Detailed pricing structure for different advertising formats, placements, and time slots

2. Schedule B - Technical Specifications: Detailed technical requirements for advertising materials across different platforms

3. Schedule C - Service Level Agreement: Performance standards, response times, and quality metrics

4. Schedule D - Approved Advertising Locations: List of approved platforms, venues, or channels for advertising placement

5. Schedule E - Creative Guidelines: Specific requirements for advertising content, including brand guidelines

6. Appendix 1 - Reporting Templates: Standard formats for performance reports and analytics

7. Appendix 2 - Compliance Checklist: Checklist ensuring compliance with Philippine advertising laws and regulations

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Linkedin in social icon imageX social icon image
alex.den.21@genieai.co
Relevant legal definitions
Advertisement
Advertising Materials
Advertising Period
Advertising Space
Advertising Specifications
Approval Process
Business Day
Campaign
Confidential Information
Content Guidelines
Delivery Platform
Digital Advertising
Effective Date
Fee Schedule
Force Majeure Event
Intellectual Property Rights
Media Plan
Performance Metrics
Placement Schedule
Publication Date
Rate Card
Services
Service Level Requirements
Target Audience
Term
Territory
Third Party Content
Working Hours
Advertising Inventory
Insertion Order
Media Kit
Reach
Frequency
Impressions
Click-Through Rate
Conversion Rate
Analytics Reports
Client Content
Creative Services
Display Advertisement
Distribution Channels
Editorial Guidelines
Media Buyer
Payment Terms
Performance Report
Platform
Publisher
Target Market
Usage Rights
Viewing Statistics
Clauses
Scope of Services
Payment Terms
Service Delivery
Performance Standards
Approval Process
Content Requirements
Media Placement
Intellectual Property
Confidentiality
Data Protection
Warranties
Indemnification
Limitation of Liability
Force Majeure
Term and Termination
Assignment
Dispute Resolution
Governing Law
Entire Agreement
Amendment
Notices
Severability
Exclusivity
Compliance with Laws
Service Level Agreement
Reporting Requirements
Quality Standards
Cancellation Rights
Agency Relationship
Subcontracting
Insurance
Audit Rights
Competition Restrictions
Performance Metrics
Creative Rights
Media Rights
Distribution Rights
Regulatory Compliance
Consumer Protection
Rate Adjustments
Publication Schedule
Relevant Industries

Media and Entertainment

Advertising and Marketing

Digital Marketing

Broadcasting

Publishing

E-commerce

Retail

Telecommunications

Financial Services

Consumer Goods

Technology

Travel and Tourism

Relevant Teams

Legal

Marketing

Sales

Procurement

Finance

Compliance

Business Development

Marketing Operations

Brand Management

Digital Marketing

Media Planning

Contract Administration

Relevant Roles

Marketing Director

Advertising Manager

Media Buyer

Legal Counsel

Commercial Director

Sales Director

Business Development Manager

Contract Manager

Compliance Officer

Marketing Operations Manager

Brand Manager

Account Executive

Media Planning Manager

Digital Marketing Manager

Chief Marketing Officer

Procurement Manager

Industries
Civil Code of the Philippines (Republic Act No. 386): Provides the fundamental rules governing contracts, obligations, and commercial transactions in the Philippines, including requirements for valid contracts and remedies for breach
Consumer Act of the Philippines (Republic Act No. 7394): Protects consumers against deceptive, unfair, and misleading advertising practices, and sets standards for advertising claims and representations
Ad Standards Council Code of Ethics: Industry self-regulatory body's guidelines for advertising content, ensuring truthful, decent, and legal advertisements in the Philippines
Intellectual Property Code (Republic Act No. 8293): Governs the use of copyrighted materials, trademarks, and other intellectual property in advertising materials
Data Privacy Act of 2012 (Republic Act No. 10173): Regulates the collection, use, and processing of personal information in advertising campaigns, particularly for targeted advertising
E-Commerce Act (Republic Act No. 8792): Relevant for digital advertising and online transactions, providing legal framework for electronic commercial transactions
Fair Trade Laws (Republic Act No. 7581): Ensures fair competition and prevents anti-competitive practices in advertising and business transactions
Code of Ethics of the Philippine Association of National Advertisers: Industry standards and best practices for advertising in the Philippines, including guidelines for ethical advertising practices
Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

Find the exact document you need

Digital Advertising Contract

A Philippine law-governed contract establishing terms for digital advertising services, including campaign deliverables, performance metrics, and compliance requirements.

find out more

Customer Marketing Agreement

A Philippine-law governed agreement establishing terms and conditions for marketing services between a service provider and client, ensuring compliance with local regulations.

find out more

Marketing Representation Agreement

A Philippine law-governed agreement appointing a marketing representative to promote and represent a principal's products or services, defining rights, obligations, and compensation terms.

find out more

Employment Contract For Marketing Manager

Philippine-compliant employment contract template for Marketing Manager positions, incorporating local labor law requirements and managerial provisions.

find out more

Joint Marketing Agreement

A Philippine-law governed agreement establishing terms for collaborative marketing activities between two or more parties, including responsibilities, cost-sharing, and compliance requirements.

find out more

Simple Advertising Agreement

A straightforward agreement for advertising services in the Philippines, establishing terms between advertiser and agency while ensuring compliance with local advertising laws.

find out more

Marketing Manager Contract

A comprehensive employment contract for Marketing Manager positions, compliant with Philippine labor laws and regulations.

find out more

Freelance Marketing Contract

A Philippine law-compliant contract for engaging freelance marketing professionals, outlining services, terms, and protecting both parties' interests.

find out more

Advertising Agency Contract With Client

A Philippine law-governed agreement between an advertising agency and client, outlining advertising services, deliverables, and mutual obligations.

find out more

Joint Promotion Agreement

A Philippine law-governed agreement establishing terms for collaborative marketing initiatives between multiple parties, including responsibilities, brand usage, and promotional mechanics.

find out more

Digital Advertising Agreement

A Philippine law-governed agreement establishing terms for digital advertising services, including campaign parameters, performance metrics, and regulatory compliance.

find out more

Marketing Sponsorship Agreement

A Philippine law-governed agreement establishing terms and conditions for marketing sponsorship arrangements between sponsors and rights holders.

find out more

Advertising Sales Contract

A Philippine law-governed agreement establishing terms for advertising services, including placement, pricing, and compliance with local advertising regulations.

find out more

Marketing Referral Agreement

A Philippine law-governed agreement establishing terms for business referrals and associated compensation between a referring party and principal company.

find out more

Cross Marketing Agreement

A Philippine law-governed agreement establishing terms for collaborative marketing activities between parties, including brand usage and promotional responsibilities.

find out more

Marketing Commission Agreement

A Philippine law-governed agreement establishing commission-based marketing arrangements between a principal company and marketing representative, including payment terms and performance requirements.

find out more

Advertising Sales Agreement

A Philippine law-governed agreement establishing terms for advertising services, including content approval, payment terms, and regulatory compliance.

find out more

Social Media Marketing Agreement

A Philippine-law governed agreement establishing terms and conditions for social media marketing services, including scope, deliverables, and compliance requirements.

find out more

Contract For Marketing Services

A Philippine-law governed agreement establishing terms for professional marketing services between an agency and client, including service scope, deliverables, and compliance requirements.

find out more

Marketing Partnership Agreement

A Philippine law-governed agreement establishing terms and conditions for marketing partnerships, including promotional activities, brand usage rights, and compliance requirements.

find out more

Sales And Marketing Agreement

A Philippine law-governed agreement establishing terms for sales and marketing activities between business parties, including responsibilities, compensation, and compliance requirements.

find out more

Download our whitepaper on the future of AI in Legal

By providing your email address you are consenting to our Privacy Notice.
Thank you for downloading our whitepaper. This should arrive in your inbox shortly. In the meantime, why not jump straight to a section that interests you here: https://www.genieai.co/our-research
Oops! Something went wrong while submitting the form.

Genie’s Security Promise

Genie is the safest place to draft. Here’s how we prioritise your privacy and security.

Your documents are private:

We do not train on your data; Genie’s AI improves independently

All data stored on Genie is private to your organisation

Your documents are protected:

Your documents are protected by ultra-secure 256-bit encryption

Our bank-grade security infrastructure undergoes regular external audits

We are ISO27001 certified, so your data is secure

Organizational security

You retain IP ownership of your documents

You have full control over your data and who gets to see it

Innovation in privacy:

Genie partnered with the Computational Privacy Department at Imperial College London

Together, we ran a £1 million research project on privacy and anonymity in legal contracts

Want to know more?

Visit our Trust Centre for more details and real-time security updates.

Read our Privacy Policy.