The Master Franchise Agreement is a crucial document used when a franchise business wishes to expand its operations through a master franchisee structure in or from Malta. This agreement type is particularly relevant for international franchisors looking to leverage Malta's strategic position in the Mediterranean and its EU membership for regional expansion. The Master Franchise Agreement encompasses all essential elements required under Maltese law and EU regulations, including detailed provisions for territory rights, development obligations, sub-franchising procedures, quality control measures, and ongoing operational requirements. It serves as the primary contract governing the relationship between the original franchisor and the master franchisee, who will be responsible for developing the franchise system within the designated territory. The document must comply with Maltese commercial law, EU regulations, and industry best practices while protecting both parties' interests and ensuring systematic business expansion.

1. Parties: Identification of the franchisor and master franchisee, including full legal names, registration details, and addresses

2. Background: Context of the agreement, description of the franchise system, and business concept

3. Definitions: Comprehensive list of defined terms used throughout the agreement

4. Grant of Rights: Scope of master franchise rights, territory definition, and exclusivity provisions

5. Term and Renewal: Duration of the agreement and conditions for renewal

6. Fees and Payments: Initial fees, ongoing royalties, and payment terms

7. Obligations of the Franchisor: Support, training, and assistance to be provided by the franchisor

8. Obligations of the Master Franchisee: Development schedule, operational requirements, and reporting obligations

9. Sub-Franchising Rights and Obligations: Terms for granting and managing sub-franchises

10. Intellectual Property: Use of trademarks, copyright, and other IP rights

11. Confidentiality: Protection of confidential information and trade secrets

12. Non-Competition: Restrictions during and after the agreement term

13. Quality Control: Standards maintenance and compliance requirements

14. Marketing and Advertising: Marketing obligations and coordination of advertising efforts

15. Records and Auditing: Record-keeping requirements and audit rights

16. Transfer and Assignment: Conditions for transferring rights under the agreement

17. Termination: Grounds for termination and procedures

18. Post-Termination: Obligations and rights after agreement ends

19. Dispute Resolution: Procedures for resolving disputes

20. Governing Law: Specification of Maltese law as governing law and jurisdiction