Logo License Agreement for India

Logo License Agreement Template for India

This Logo License Agreement is a comprehensive legal document governed by Indian law, particularly the Trade Marks Act, 1999 and the Indian Contract Act, 1872. It establishes the terms and conditions under which a logo owner (licensor) grants permission to another party (licensee) to use their logo. The agreement covers essential aspects including usage rights, territorial limitations, quality control measures, fees and royalties, while incorporating specific requirements under Indian intellectual property law and commercial regulations. It includes provisions for dispute resolution within the Indian legal framework and ensures compliance with local trademark protection standards.

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What is a Logo License Agreement?

The Logo License Agreement is a crucial legal instrument used when one party wishes to grant another the right to use their logo in India. This document is essential for businesses looking to monetize their brand assets or establish strategic partnerships involving brand usage. The agreement, governed by Indian law, particularly focuses on protecting the licensor's intellectual property rights while providing the licensee with clear parameters for logo usage. It includes detailed provisions for quality control, payment terms, and territory restrictions, ensuring compliance with Indian trademark and contract law. This type of agreement is commonly used in franchise arrangements, merchandising deals, marketing partnerships, and other commercial relationships where brand representation is crucial. The document must carefully balance the licensor's need to maintain brand integrity with the licensee's commercial requirements, all while ensuring enforceability under Indian jurisdiction.

What sections should be included in a Logo License Agreement?

1. Parties: Identification of the licensor (logo owner) and licensee with full legal names and addresses

2. Background: Context of the agreement, confirmation of logo ownership and trademark status, and purpose of the license

3. Definitions: Key terms used throughout the agreement including 'Logo', 'Territory', 'Term', 'Licensed Products', etc.

4. Grant of License: Scope of the license granted, including whether exclusive or non-exclusive, and permitted uses of the logo

5. Term and Territory: Duration of the license agreement and geographical areas where the logo can be used

6. License Fees: Financial terms including license fees, royalties, payment schedule, and reporting requirements

7. Quality Control: Standards for logo usage, approval processes for materials featuring the logo, and quality maintenance requirements

8. Ownership and Protection: Affirmation of licensor's ownership rights, trademark protection obligations, and infringement handling

9. Representations and Warranties: Parties' warranties regarding logo ownership, right to license, and non-infringement

10. Termination: Grounds for termination, termination process, and consequences of termination

11. Post-Termination Obligations: Obligations after agreement ends, including cessation of logo use and return/destruction of materials

12. General Provisions: Standard clauses including notices, assignment, governing law, and dispute resolution

What sections are optional to include in a Logo License Agreement?

1. Sublicensing Rights: Include when licensee is permitted to sublicense the logo to third parties

2. Merchandise Rights: Include when logo will be used on products for sale

3. Marketing and Promotion: Include when specific marketing requirements or restrictions apply

4. Digital Usage: Include when logo will be used in digital media, websites, or apps

5. Audit Rights: Include when licensor requires right to audit licensee's usage and financial records

6. Insurance: Include when licensee must maintain specific insurance coverage

7. Change of Control: Include when agreement needs to address ownership changes of either party

What schedules should be included in a Logo License Agreement?

1. Schedule A - Logo Specifications: Detailed technical specifications of the logo including dimensions, colors, formats, and variations

2. Schedule B - Territory Definition: Detailed list of countries/regions where logo use is permitted

3. Schedule C - Approved Products/Services: List of specific products or services approved for logo usage

4. Schedule D - Quality Control Guidelines: Detailed quality control standards and approval procedures

5. Schedule E - Fee Schedule: Detailed breakdown of fees, royalties, and payment terms

6. Schedule F - Usage Guidelines: Comprehensive brand guidelines for logo usage

7. Appendix 1 - Approval Request Form: Standard form for requesting approval for new logo uses

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Jurisdiction

India

Publisher

Genie AI

Document Type

Licensing Agreement

Sector

IP

Cost

Free to use
Clauses
Relevant Industries

Retail

Manufacturing

Technology

Media and Entertainment

Sports and Recreation

Fashion and Apparel

Consumer Goods

Professional Services

Education

Hospitality

E-commerce

Advertising and Marketing

Franchise Business

Events and Entertainment

Relevant Teams

Legal

Brand Management

Marketing

Business Development

Intellectual Property

Compliance

Commercial Operations

Corporate Affairs

Merchandising

Licensing

Relevant Roles

Brand Manager

Legal Counsel

Intellectual Property Attorney

Licensing Manager

Commercial Director

Marketing Director

Business Development Manager

Franchise Manager

Compliance Officer

Corporate Counsel

Brand Protection Manager

Chief Marketing Officer

Merchandising Manager

Partnership Manager

General Counsel

Industries
Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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