The Influencer Contract serves as a crucial legal framework for managing relationships between brands and social media influencers in Indonesia's rapidly growing digital marketing landscape. This document is essential when engaging influencers for promotional activities, content creation, and brand ambassadorship, ensuring compliance with Indonesian regulations including the ITE Law, consumer protection regulations, and digital marketing guidelines. It should be used whenever a company plans to establish a formal relationship with an influencer for promotional purposes, whether for one-off campaigns or long-term partnerships. The contract addresses key areas such as content requirements, payment terms, intellectual property rights, regulatory compliance, and performance metrics, while incorporating necessary provisions to protect both parties' interests under Indonesian law.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Your data doesn't train Genie's AI
You keep IP ownership of your docs
1. Parties: Identification of the brand/company and the influencer, including their legal details and addresses
2. Background: Context of the agreement and brief description of the parties' business relationship
3. Definitions: Key terms used throughout the agreement, including platform-specific terminology
4. Scope of Services: Detailed description of the influencer's obligations, content requirements, and posting schedule
5. Content Guidelines: Requirements for content creation, including brand guidelines and regulatory compliance
6. Compensation: Payment terms, amounts, and conditions for payment
7. Rights and Licenses: Intellectual property rights, content ownership, and usage rights
8. Compliance Requirements: Obligations regarding disclosure of sponsored content and compliance with Indonesian regulations
9. Term and Termination: Duration of the agreement and conditions for termination
10. Representations and Warranties: Parties' assurances regarding their capacity, authority, and compliance
11. Confidentiality: Protection of sensitive information shared between parties
12. General Provisions: Standard legal clauses including notices, amendments, and governing law
1. Exclusivity: Restrictions on working with competing brands, used when exclusive arrangements are required
2. Performance Metrics: Specific KPIs and measurement criteria, used for performance-based contracts
3. Crisis Management: Procedures for handling PR issues or controversies, important for high-profile influencers
4. Content Approval Process: Detailed review and approval procedures, used when strict brand control is needed
5. Travel and Expenses: Terms for reimbursement of expenses, used when physical appearances or travel is required
6. Morality Clause: Behavioral standards and consequences for violations, used for long-term or high-value partnerships
7. Data Protection: Specific provisions for handling user data, required when influencer activities involve data collection
1. Schedule A - Content Requirements: Detailed specifications for content format, quality, and delivery requirements
2. Schedule B - Payment Schedule: Breakdown of payment amounts, milestones, and payment timing
3. Schedule C - Brand Guidelines: Comprehensive brand guidelines, including logos, colors, and messaging requirements
4. Schedule D - Prohibited Content: List of restricted topics, competitors, and content types
5. Schedule E - Performance Metrics: Detailed KPIs, measurement methodologies, and reporting requirements
6. Schedule F - Approval Workflow: Step-by-step content review and approval process
7. Appendix 1 - Platform-Specific Requirements: Technical requirements and guidelines for each social media platform
8. Appendix 2 - Disclosure Requirements: Templates and guidelines for sponsored content disclosure
Find the exact document you need
Influencer Endorsement Agreement
An Indonesian law-governed agreement establishing terms for influencer marketing services, including content requirements, compensation, and regulatory compliance.
Download
Influencer Collaboration Contract
An Indonesian law-governed agreement between brands and social media influencers defining collaboration terms, content requirements, and compliance obligations.
Download
Social Media Influencer Contract
An Indonesian law-governed agreement between brands and social media influencers defining terms for content creation and marketing services.
Download
Influencer Agency Agreement
An Indonesian law-governed agreement between an influencer marketing agency and social media influencer, establishing terms for representation and content creation.
Download
Influencer Contract
An Indonesian law-governed agreement between a brand and social media influencer for digital content creation and promotional services.
Download
Social Influencer Contract
An Indonesian law-governed agreement between brands and social media influencers defining content creation, promotional services, and compliance requirements.
Download
Influencer Usage Rights Contract
An Indonesian law-governed agreement defining content creation and usage rights between brands and social media influencers.
Download
Influencer Barter Agreement
An Indonesian law-governed agreement establishing a barter arrangement between brands and influencers for product/service exchange against social media promotion.
Download
Influencer Talent Agency Contract
An Indonesian law-governed agreement between a talent agency and social media influencer defining representation terms, obligations, and revenue sharing arrangements.
Download
Influencer Marketing Contract
An Indonesian law-governed contract establishing terms between brands and social media influencers for marketing campaigns, ensuring compliance with local digital content and advertising regulations.
Download
Genie’s Security Promise
Genie is the safest place to draft. Here’s how we prioritise your privacy and security.
Your documents are private:
We do not train on your data; Genie’s AI improves independently
All data stored on Genie is private to your organisation
Your documents are protected:
Your documents are protected by ultra-secure 256-bit encryption
We are ISO27001 certified, so your data is secure
Organizational security:
You retain IP ownership of your documents and their information
You have full control over your data and who gets to see it
.png)
.png)