Influencer Management Contract Template for Belgium

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Key Requirements PROMPT example:

Influencer Management Contract

"I need an Influencer Management Contract for a gaming content creator based in Brussels who streams exclusively on Twitch and YouTube, with a revenue share of 80/20 in favor of the influencer, starting March 1, 2025, including specific provisions for esports tournament participation and merchandise sales."

Document background
The Influencer Management Contract is essential for formalizing the professional relationship between content creators/influencers and their management representatives in Belgium. This document is particularly relevant in today's digital economy where social media influencers and content creators require professional management for their growing business operations. The contract addresses key aspects including revenue sharing, service scope, intellectual property rights, and compliance with Belgian advertising laws and EU regulations. It should be used when establishing new management relationships or updating existing arrangements to ensure compliance with current Belgian legal requirements, particularly regarding digital commerce, advertising disclosure, and data protection. The document is structured to protect both parties' interests while facilitating effective collaboration in the dynamic social media landscape.
Suggested Sections

1. Parties: Identification of the management company and the influencer, including full legal names, addresses, and registration numbers if applicable

2. Background: Context of the agreement, including the influencer's field of expertise and the manager's business

3. Definitions: Key terms used throughout the agreement, including 'Content', 'Platforms', 'Revenue', 'Brand Deals', etc.

4. Appointment and Term: Formal appointment of the manager and duration of the agreement

5. Scope of Management Services: Detailed description of services provided by the manager, including deal negotiation, content planning, and career development

6. Influencer Obligations: Key responsibilities of the influencer, including content creation, brand collaboration, and maintaining professional standards

7. Exclusivity: Terms regarding exclusive representation and any territorial restrictions

8. Commission and Payment Terms: Manager's commission structure, payment schedules, and revenue calculations

9. Intellectual Property Rights: Ownership and licensing of content, name, and likeness

10. Compliance and Disclosures: Requirements for advertising disclosure and compliance with platform guidelines and Belgian law

11. Confidentiality: Protection of confidential information from both parties

12. Term and Termination: Duration, renewal terms, and grounds for termination

13. General Provisions: Standard legal clauses including governing law, notices, and amendments

Optional Sections

1. Brand Safety Guidelines: Specific guidelines for brand associations and content restrictions, recommended for influencers with family-friendly content

2. International Operations: Additional provisions for cross-border activities, necessary when operating beyond Belgium

3. Team and Support Staff: Provisions regarding additional team members or support staff, relevant for larger influencer operations

4. Crisis Management: Procedures for handling public relations issues or controversies, important for high-profile influencers

5. Content Production Support: Terms regarding technical support, equipment, or production assistance, relevant when manager provides production services

6. Merchandising Rights: Provisions for merchandise development and sales, relevant for influencers planning product lines

7. Personal Appearance Terms: Guidelines for live appearances and events, needed for influencers who do in-person engagements

Suggested Schedules

1. Schedule A: Commission Structure: Detailed breakdown of commission percentages for different revenue streams

2. Schedule B: Approved Platforms: List of social media platforms and content channels covered by the agreement

3. Schedule C: Reporting Templates: Standard formats for revenue reporting and performance metrics

4. Schedule D: Brand Guidelines: Specific requirements for brand mentions, sponsorships, and advertising disclosures

5. Schedule E: Service Level Agreement: Specific response times and service standards from the management team

6. Appendix 1: Platform-Specific Guidelines: Compilation of relevant platform policies and requirements

7. Appendix 2: Belgian Advertising Standards: Summary of relevant Belgian advertising and disclosure requirements

Authors

Alex Denne

Head of Growth (Open Source Law) @ Genie AI | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions
Clauses
Relevant Industries

Digital Media

Entertainment

Social Media Marketing

Advertising

Public Relations

Sports

Fashion

Beauty

Gaming

Technology

Lifestyle

Food and Beverage

Travel

Education

Health and Wellness

E-commerce

Relevant Teams

Legal

Marketing

Digital Content

Business Development

Talent Management

Compliance

Brand Partnerships

Creative Services

Contract Administration

Social Media

Influencer Relations

Relevant Roles

Social Media Manager

Talent Manager

Legal Counsel

Content Director

Brand Partnership Manager

Digital Marketing Manager

Business Development Manager

Compliance Officer

Contracts Administrator

Influencer Relations Manager

Creative Director

Account Executive

Digital Rights Manager

Partnership Coordinator

Marketing Director

Industries
Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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Influencer Management Contract

Belgian-law governed agreement establishing terms between an influencer and their management, covering services, compensation, and compliance with Belgian digital content regulations.

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