The Social Media Influencer Contract is designed for use in the Irish market where influencer marketing has become a significant component of digital advertising strategies. This document is essential when businesses engage social media personalities to promote products or services through their social media platforms. It ensures compliance with Irish consumer protection laws, advertising standards, and GDPR requirements while protecting both parties' interests. The contract covers crucial elements such as content specifications, posting schedules, compensation terms, disclosure requirements, and intellectual property rights. It's particularly important given the increasing scrutiny of influencer marketing by Irish regulatory authorities and the need for transparent commercial relationships in digital advertising.
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Key Requirements PROMPT example:
Social Media Influencer Contract
"I need a Social Media Influencer Contract under Irish law for a six-month beauty product campaign starting March 2025, involving an Instagram influencer with over 100,000 followers, including strict content approval requirements and performance-based bonuses."
1. Parties: Identifies the contracting parties - typically the brand/company and the influencer
2. Background: Sets out the context of the agreement and brief description of the parties' business/activities
3. Definitions: Defines key terms used throughout the agreement including 'Content', 'Platform', 'Campaign', 'Deliverables'
4. Scope of Services: Details the specific services the influencer will provide, including content type, posting frequency, and platforms
5. Term and Termination: Specifies the duration of the agreement and conditions for termination
6. Compensation and Payment Terms: Outlines the fee structure, payment schedule, and any performance-based bonuses
7. Content Requirements: Specifies content guidelines, approval processes, and quality standards
8. Compliance and Disclosures: Requirements for advertising disclosure, regulatory compliance, and platform guidelines
9. Intellectual Property Rights: Addresses ownership and usage rights of created content
10. Exclusivity and Non-Competition: Restrictions on working with competing brands during the contract period
11. Confidentiality: Obligations regarding confidential information and trade secrets
12. Representations and Warranties: Mutual assurances about authority, capabilities, and compliance
13. Liability and Indemnification: Allocation of risks and responsibilities between parties
14. General Provisions: Standard contractual clauses including governing law, notices, and amendments
1. Performance Metrics: Detailed KPIs and measurement criteria - used when the agreement includes performance-based compensation
2. Crisis Management: Procedures for handling PR issues or controversial content - important for high-profile campaigns
3. Content Usage Rights for Third Parties: Terms for content usage by brand's partners - relevant when content may be shared beyond the brand's own channels
4. International Usage: Specific terms for content used in multiple jurisdictions - needed for global campaigns
5. Additional Platform-Specific Requirements: Special requirements for specific social media platforms - used when targeting particular platforms
6. Product Safety and Review Guidelines: Specific guidelines for product reviews and demonstrations - essential for product-focused campaigns
7. Agency Involvement: Terms relating to agency management - needed when an agency manages the influencer relationship
8. User Data Handling: Specific requirements for handling follower/user data - necessary when data collection is involved
1. Schedule 1: Campaign Brief: Detailed description of the campaign objectives, target audience, and key messages
2. Schedule 2: Content Guidelines: Specific requirements for content creation, including brand voice, visual guidelines, and prohibited content
3. Schedule 3: Deliverables and Timeline: Detailed breakdown of required content pieces and delivery dates
4. Schedule 4: Fee Structure: Detailed breakdown of compensation, including any variable components and payment milestones
5. Schedule 5: Approved Products/Services: List of specific products or services to be promoted
6. Schedule 6: Platform-Specific Requirements: Technical specifications and guidelines for each social media platform
7. Appendix A: Brand Style Guide: Visual and editorial guidelines for maintaining brand consistency
8. Appendix B: Disclosure Requirements: Specific language and format for advertising disclosures
9. Appendix C: Performance Reporting Template: Standard format for reporting engagement metrics and campaign results
Authors
Relevant legal definitions
Agreement
Applicable Laws
ASAI Code
Approved Content
Brand
Brand Guidelines
Brand Materials
Campaign
Campaign Brief
Campaign Period
Confidential Information
Content
Deliverables
Disclosure Requirements
Effective Date
Engagement Metrics
Exclusivity Period
Fees
Force Majeure Event
Influencer
Intellectual Property Rights
Key Performance Indicators (KPIs)
Marketing Materials
Milestones
Payment Terms
Personal Data
Platform Guidelines
Platforms
Products
Production Schedule
Prohibited Content
Review Period
Services
Social Media Accounts
Sponsored Content
Term
Territory
Third Party Content
Usage Rights
User Data
Working Day
Applicable Laws
ASAI Code
Approved Content
Brand
Brand Guidelines
Brand Materials
Campaign
Campaign Brief
Campaign Period
Confidential Information
Content
Deliverables
Disclosure Requirements
Effective Date
Engagement Metrics
Exclusivity Period
Fees
Force Majeure Event
Influencer
Intellectual Property Rights
Key Performance Indicators (KPIs)
Marketing Materials
Milestones
Payment Terms
Personal Data
Platform Guidelines
Platforms
Products
Production Schedule
Prohibited Content
Review Period
Services
Social Media Accounts
Sponsored Content
Term
Territory
Third Party Content
Usage Rights
User Data
Working Day
Clauses
Services and Scope
Term and Duration
Compensation
Payment Terms
Content Creation
Content Approval
Posting Requirements
Platform Compliance
Advertising Disclosure
Performance Metrics
Intellectual Property
License Grant
Brand Guidelines
Exclusivity
Non-Competition
Confidentiality
Data Protection
Representations and Warranties
Regulatory Compliance
Moral Rights
Content Ownership
Usage Rights
Quality Standards
Reporting Requirements
Approval Process
Review Period
Termination
Early Termination
Force Majeure
Liability
Indemnification
Insurance
Assignment
Modification
Notice
Dispute Resolution
Governing Law
Entire Agreement
Severability
Third Party Rights
Consumer Protection
Crisis Management
Term and Duration
Compensation
Payment Terms
Content Creation
Content Approval
Posting Requirements
Platform Compliance
Advertising Disclosure
Performance Metrics
Intellectual Property
License Grant
Brand Guidelines
Exclusivity
Non-Competition
Confidentiality
Data Protection
Representations and Warranties
Regulatory Compliance
Moral Rights
Content Ownership
Usage Rights
Quality Standards
Reporting Requirements
Approval Process
Review Period
Termination
Early Termination
Force Majeure
Liability
Indemnification
Insurance
Assignment
Modification
Notice
Dispute Resolution
Governing Law
Entire Agreement
Severability
Third Party Rights
Consumer Protection
Crisis Management
Relevant Industries
Retail
Fashion and Apparel
Beauty and Cosmetics
Technology
Food and Beverage
Gaming
Entertainment
Travel and Tourism
Health and Wellness
Sports and Fitness
Financial Services
Education
Consumer Goods
Luxury Goods
Automotive
E-commerce
Relevant Teams
Legal
Marketing
Digital Marketing
Social Media
Brand Management
Compliance
Public Relations
Content Creation
Influencer Relations
Creative
Business Development
Contract Administration
Relevant Roles
Marketing Manager
Brand Manager
Social Media Manager
Digital Marketing Director
Content Strategist
Legal Counsel
Compliance Officer
Influencer Relations Manager
Campaign Manager
Creative Director
Public Relations Manager
Chief Marketing Officer
Digital Rights Manager
Talent Acquisition Specialist
Contract Administrator
Brand Partnership Manager
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