Document background
The Affiliate Referral Agreement is essential for businesses operating in Hong Kong that wish to expand their market reach through partner-based marketing initiatives. This document is particularly relevant in today's digital economy where companies increasingly rely on affiliate networks for customer acquisition. The agreement comprehensively addresses key aspects required under Hong Kong law, including data privacy compliance, electronic transaction requirements, and marketing regulations. It is designed to protect both the principal company and affiliate partners by clearly defining the referral process, commission structures, and compliance obligations. The document is commonly used when establishing new affiliate marketing relationships or formalizing existing arrangements, ensuring all parties understand their rights, obligations, and the parameters of their commercial relationship.
