Media Agency Agreement Template for Switzerland

1. Digital Media Services: Detailed provisions for digital advertising, programmatic buying, and online analytics - include when digital services are a significant part of the scope

2. Performance Metrics: Specific KPIs and performance measurement criteria - include when performance-based compensation is part of the agreement

3. Exclusivity: Terms regarding exclusive agency appointment - include when agency is to be the exclusive media partner

4. International Services: Provisions for cross-border media services - include when campaigns span multiple countries

5. Compliance with Industry Standards: Adherence to specific industry standards and certifications - include for regulated industries

6. Staff and Resources: Dedicated team requirements and resource allocation - include for large-scale engagements

7. Crisis Management: Procedures for handling media crises and emergency responses - include for high-profile clients

8. Audit Rights: Client's rights to audit agency's media buying and financial records - include for high-value contracts

1. Schedule 1 - Scope of Services: Detailed breakdown of all media services to be provided

2. Schedule 2 - Fee Structure: Comprehensive fee schedule including commission rates, hourly rates, and any performance-based fees

3. Schedule 3 - Service Level Agreement: Specific performance standards, response times, and service metrics

4. Schedule 4 - Approved Media Vendors: List of pre-approved media vendors and platforms

5. Schedule 5 - Reporting Templates: Standard formats for campaign performance and financial reporting

6. Schedule 6 - Key Personnel: List of key team members and their roles

7. Appendix A - Campaign Brief Template: Standard template for client campaign briefs

8. Appendix B - Approval Forms: Standard forms for obtaining client approval on media plans and buys