Speed and productivity are massively enhanced with Genie, alongside tools like Docusign and Grammarly

Genie AI is a secure intelligent platform that streamlines contract drafting, reviewing, and editing with cutting-edge, AI-powered tools.
✅ AI-superpowered contract drafting, collaboration & review
✅ Full practice management suite built on Salesforce with powerful automation and workflow capabilities; strong focus on referral management and intake optimization
✅ Lawyer-supported AI and ML at the core of the platform
❓ Some AI capabilities through Salesforce Einstein integration, but not designed as an AI-native platform for legal document creation and analysis
✅ Enterprise-grade security measures in place
✅ Enterprise-grade security through Salesforce platform
✅ Compliant with major security standards, ISO27001 and SOC2
✅ Benefits from Salesforce's extensive security certifications including SOC 1, SOC 2, ISO 27001
✅ You own the IP of your data. We don't train our models on your data. None of our partners train their models on your data.
✅ Data residency options through Salesforce's global infrastructure
❓ Multiple authentication options (coming soon) (request this feature)
✅ Multiple authentication options including SSO, MFA, and custom security controls
✅ Granular user permissions and access control features (document level, project level, organization level, party level)
✅ Granular role-based permissions and access controls through Salesforce platform
✅ Compliant with GDPR and other privacy regulations
✅ GDPR, CCPA compliant through Salesforce infrastructure
✅ Industry-leading AI-assisted contract drafting capabilities (all expected provisions and sections over 20 pages)
❓ Basic document generation capabilities through templates but lacks sophisticated AI-powered drafting functionality
✅ Built-in real-time collaboration features just like Office365 or Google Docs (No need to download your red-lined version, and make it editable, then send it on - it's all doable within Genie)
✅ Team collaboration features throughout the platform with task assignment and matter collaboration
✅ Powerful AI-driven contract analysis, red/amber/green flag reviews every clause (industry-leading improvements coming in 2025)
❓ Limited contract review capabilities compared to AI-first legal platforms
✅ Manage your projects and organise your own template and clause library
✅ Full practice management suite built on Salesforce with powerful automation and workflow capabilities; strong focus on referral management and intake optimization
❓ No 'dumb' automated workflows. Agentic workflows coming in 2025
✅ Robust workflow automation and approval processes built on Salesforce Flow
✅ Full numbering support + AI auto-styling and formatting (coming soon)
❓ Basic document styling and formatting capabilities but not specialized for complex legal documents
❓ Not integrated with legal and business tools beyond full .docx compatibility. If you can use a word doc with it, you can use Genie with it.
✅ Extensive integration capabilities through Salesforce AppExchange and API connections, including QuickBooks, MailChimp, and legal research tools
❓ Just export to .docx and use your existing provider (request this feature)
✅ E-signature integration with DocuSign and other providers
✅ Company and user level reporting and analytics (on request)
✅ Comprehensive reporting and analytics leveraging Salesforce's powerful business intelligence tools
✅ AI-powered document assembly
✅ Document assembly through template-based system with Salesforce integration
✅ Market-leading AI-powered document editing: Ask Genie to edit your styling, reformat a table, or suggestion new clause text. As tracked changes, and private per party. Genie assists with and automates entire workflows, it doesn't just produce text responses.
❓ Limited AI-powered editing capabilities; primarily focused on document management rather than intelligent editing
❓ Top-level AI Legal Research available as AI chat within the legal document, some prompting required (request this feature)
❓ No native legal research capabilities; relies on integrations with other platforms
✅ Negotiation tools for multi-party clause-by-clause agreements
❓ Limited negotiation tools focused on case settlement rather than contract negotiation
❓ No advanced data extraction or OCR capabilities (request this feature)
✅ OCR capabilities for document scanning and intake through Salesforce platform integration
✅ Mobile-optimised Web App
✅ Mobile access through Salesforce mobile app and LitifyGo
❓ Coming soon (request this feature)
✅ Integration with major cloud storage providers through Salesforce
✅ Community clause library available for creating modular contracts
❌ No community clause library
Coming soon - ✅ A library of your private clauses usable only by your legal team
❓ Document templates can be maintained but not specifically designed for clause management
✅ Community template library available to create modular contracts
❌ No community template library
✅ Bring your own library of private templates usable only by your legal team, within Genie
✅ Ability to create and manage document templates within the platform
✅ Seamless integration with Microsoft Word, full styling, tables, formatting compatibility
✅ Integration with Microsoft Word for document generation and editing
✅ No known issues (Pre-formatted templates, consistent formatting, tables, cross-version compatibility)
❓ Some users report limitations when working with complex document formatting
✅ Generally positive reviews
❓ High implementation costs, steep learning curve, and lengthy deployment process; some users report performance issues with complex configurations
✅ Multiple support channels available including phone, whatsapp, email and live chat
✅ Multi-channel support through email, phone, and dedicated customer success managers
✅ Available with our custom plans
✅ Available for enterprise clients through Customer Success program
✅ For our custom plans, get setup within 3 days with a guided onboarding plan
❓ Comprehensive but lengthy implementation process typically requiring 2-3 months for full deployment
✅ Established AI-focused legal tech company
✅ 2016 - Founded by legal professionals with extensive experience in mass tort litigation
✅ Founded in 2017, deep AI integration from inception. A thick layer built with AI specialists and senior lawyers to ensure the models produce high quality legally customised outputs
✅ Native platform built on Salesforce with web and mobile access
✅ Our AI models are built using proprietary intelligence and research supported by UCL, Imperial College London and Oxford University. Rigorous testing process to ensure the outputs are accurate
✅ Over 110,000 companies have registered to use the Genie platform in total, including 11 FTSE100 firms, 20 Global200 firms, a number of top US banks, and two of the ‘big four’ UK supermarket chains.
✅ Used by hundreds of law firms across the US, including notable firms like Morgan & Morgan
✅ 3rd party and proprietary AI models
✅ Cloud-based (SaaS)
✅ Suitable for in-house legal, law firms, and SMEs
✅ Primarily mid-size to large law firms, particularly those handling high-volume practices like personal injury, mass torts, and class actions
✅ Built as a platform which is versatile across various industries. Focus areas are construction, manufacturing, consultancy and legal services.
✅ Strong focus on plaintiff litigation firms, particularly personal injury, mass torts, and class actions
✅ 120+ jurisdictions including the UK, California, Texas, India, Australia, South Africa, Singapore, France, and Germany.
✅ Primarily focused on US law firms with some international presence
✅ Generous free plan. Transparent subscription plans to suit different needs. Custom plans for orgs handling more than 10 documents per month.
❓ Subscription-based pricing starting at approximately $65-100 per user per month, with implementation fees typically ranging from $10,000-$50,000+ depending on firm size and complexity
✅ Offers SLAs for custom plans, specifics not public
✅ 99.9% uptime guarantee through Salesforce infrastructure
✅ Fortnightly legal prompt training sessions from ex-Clifford Chance Legal Engineers;
There's also an active Slack community (join now)
Community & events: ✅ Annual Litify Accelerate conference, regular webinars, and active user community through Litify ConnectTraining: ✅ Comprehensive training resources including Litify Academy, webinars, and documentationPrompt Training: ❓ Training focused on platform usage rather than AI prompt engineering
Self-Serve: ✅ 1-click, no email address required, no card required
Sales: ✅ 2-3 weeks from pilot to full team adoption
Self-serve: ❌ No immediate self-serve option; requires full implementation and configurationSales: ❓ Typically 2-3 months from purchase to implementation completion
✅ Simple 3-step process: try with your document, explore your scenarios, receive 360° assessment
✅ 1-2 weeks from agreement to full implementation
Pilot: ❓ Formal implementation process rather than limited pilot programImplementation Timeline: ❓ Typically 2-3 months for standard implementation, longer for complex customizations
✅ Consultative, transparent pricing, no hard selling
❓ Traditional enterprise sales cycle with demos, scoping, and implementation planning
✅ Firefish reduced contract review time by 50%, from 2.5 hrs to 1.25 hrs per document, saving 15+ hrs weekly per person
✅ Morgan & Morgan increased efficiency by 30%, eliminating data silos and automating manual processes across 3,000+ employees
✅ Average 60% time savings on contract drafting; 50% reduction in review cycles; ROI typically 3x cost
✅ Reports of 25-35% increase in intake conversion rates; 20-30% reduction in administrative time; improved referral management and client communicatio
Can’t find the right template? Create the bespoke agreement in minutes by conversing with our AI and tailoring to your needs
Ask Genie to edit your document in the same way you’d ask a paralegal. Genie makes track changes, and explains its thinking just like a junior lawyer would.
Import 100+ page docx. files and run a clause-by-clause red flag review in 3 minutes. Chat with Genie to understand anything about your document.