# Legal AI for agencies

> GenieAI helps agency teams draft, review, and negotiate MSAs, SOWs, and talent agreements with current-law accuracy across 150+ jurisdictions.

**Company type:** Agency

Client engagements, talent contracts, vendor paperwork - without the overhead

## Agency contracts, every client onboarded faster

GenieAI is the AI legal assistant trusted by 200,000+ business teams. We draft, review, and negotiate every agency contract - MSAs, SOWs, talent releases, vendor terms, IP assignments - with current-law accuracy across 150+ jurisdictions.

- Auto-draft MSAs, SOWs, and talent / IP-release agreements
- Standardise terms across clients without bespoke negotiation cycles
- 500+ agency-ready templates across 150+ jurisdictions, free to use

## Use cases for Agency

### Word Add-in

GenieAI inside Microsoft Word - review, redline, and draft contracts without leaving the document.

[https://www.genieai.co/use-case/word-add-in](https://www.genieai.co/use-case/word-add-in)

### Ask your Document

Ask plain-English questions about any contract and get cite-grounded answers tied back to the exact clause.

[https://www.genieai.co/use-case/ask-your-document](https://www.genieai.co/use-case/ask-your-document)

### Review & Negotiate

Spot risk, understand obligations, and let Genie redline counterparty markup against your playbook.

[https://www.genieai.co/use-case/review-negotiate](https://www.genieai.co/use-case/review-negotiate)

### AI Contract Assistant

Your AI legal teammate - drafts, reviews, and remembers prior decisions across every contract your team touches.

[https://www.genieai.co/use-case/ai-contract-assistant](https://www.genieai.co/use-case/ai-contract-assistant)

### Create Contracts

Generate enforceable contracts from a plain-English brief - across 150+ jurisdictions, with pre-vetted clauses.

[https://www.genieai.co/use-case/create-contracts](https://www.genieai.co/use-case/create-contracts)

## How does GenieAI compare to ChatGPT?

| Capability | GenieAI | Claude | ChatGPT |
| --- | --- | --- | --- |
| Conversational interface | Yes | Yes | Yes |
| Can upload docs & PDFs | Yes | Yes | Yes |
| Review against your playbook rules | Yes | Yes | No |
| Edit and negotiate in tracked changes | Yes | No | No |
| Collaborative legal editor for teams | Yes | No | No |
| Compare against a proprietary legal dataset | Yes | No | No |
| Manage complex deals with Eidetic Intelligence | Yes | No | No |
| Develop an org-wide legal brain | Yes | No | No |
| Save templates, playbooks, insights | Yes | No | No |

## Agency FAQs

### Who owns the work our agency creates for a client?

By default the person who created it owns the copyright, so ownership passes to the client only through a written assignment. Most agency [master service agreements](https://www.genieai.co/en-us/template-type/master-service-agreement) assign the deliverables on payment while the agency keeps its background IP: the tools, templates and know-how it brought to the engagement.

The carve-out is where disputes start. An assignment of all work product, with no background IP exclusion, can hand over the components you intended to reuse on every other client.

### How do we stop scope creep on a client engagement?

By fixing the deliverables, the number of revision rounds and what counts as acceptance in the [statement of work](https://www.genieai.co/en-us/template-type/statement-of-work), with a change control route for anything outside it.

Scope creep is usually an acceptance problem rather than a scope problem. Without a deemed acceptance date, a client can withhold sign-off indefinitely while continuing to request changes.

### What happens when a client's master agreement contradicts our statement of work?

One of them has to prevail, and the order of precedence clause decides which. Genie reads the two together and flags where they disagree on liability caps, IP ownership, payment terms or termination.

Agencies usually want the statement of work to govern scope and commercials, and the master agreement to govern legal terms. Saying so expressly removes the argument later.

### What contracts does an agency need before starting with a new client?

At minimum a [master service agreement](https://www.genieai.co/en-us/template-type/master-service-agreement), a [statement of work](https://www.genieai.co/en-us/template-type/statement-of-work) for the specific engagement, and an [NDA](https://www.genieai.co/en-us/template-type/non-disclosure-agreement) where sensitive material is shared before signature.

Where the work involves personal data, a [data processing agreement](https://www.genieai.co/en-us/template-type/data-processing-agreement) is needed too. It is the one most often forgotten until a client's procurement team asks for it.

### How should an agency handle freelancers and subcontractors?

With an [independent contractor agreement](https://www.genieai.co/en-us/template-type/independent-contractor-agreement) that assigns IP in the deliverables to the agency, because otherwise the freelancer owns what they made and the agency has nothing to pass to the client.

The chain has to be complete. An agency can only assign what it actually owns, so a missing freelancer assignment quietly breaks the client contract as well.

### Which agency documents does GenieAI generate?

Client master service agreements, statements of work, talent and freelancer agreements, vendor contracts, NDAs, and the rights documents creative agencies negotiate.

### How does GenieAI handle IP ownership in agency work?

GenieAI drafts IP terms that reflect your agency's default position - deliverable ownership, background IP, license-back arrangements - with playbook-aware negotiation against client paper.

### Can GenieAI scale across many concurrent client engagements?

Yes. Track every active engagement, surface renewals and milestone deadlines, and maintain consistent terms across hundreds of concurrent client relationships.

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