# Related Content > Related Content means digital material, owned or controlled by an [organization], employed in line with their proprietary identifiers **Term:** Related Content **Last updated:** 2026-07-29 ## Definition ## What Related Content Means in a Contract Related Content is a defined term used to describe digital material that belongs to, or is controlled by, a specific organization and that is used in connection with that organization's proprietary identifiers, such as trademarks, logos, usernames, or platform branding. It is a way for drafters to draw a boundary around what counts as part of an organization's digital footprint for the purposes of licensing, usage restrictions, or liability allocation. The concept matters because many modern agreements, particularly those involving digital platforms, media, or software, need to distinguish between content that is core to the underlying service and content that surrounds or supports it. Related Content often includes marketing materials, user interface elements, supplementary data, or ancillary media that accompany a primary product or service without being the product itself. By defining Related Content precisely, parties avoid disputes over whether a particular piece of digital material falls inside or outside the scope of a license, a confidentiality obligation, or an indemnity. This is especially relevant where one party is granting rights to use branded material alongside its own proprietary systems. ## How Related Content Is Defined or Measured Because Related Content is not a standardized legal term with a fixed statutory meaning, its scope is entirely a product of how the contract defines it. Drafters typically specify the categories of material included, such as images, audio, video, text, metadata, or software code, and tie that material to the organization's proprietary identifiers or branding elements. Measurement of Related Content is usually qualitative rather than quantitative. A contract will typically ask whether a piece of material is owned or controlled by the organization and whether it is used in connection with that organization's identifiers, rather than setting a numeric threshold. Some agreements do use illustrative lists to clarify intent, such as: - Logos, trademarks, and brand assets displayed alongside a product - Marketing copy or promotional media referencing the organization - User-facing data or content generated through the organization's platform - Supplementary files, templates, or documentation tied to a licensed product These lists are rarely exhaustive, and most definitions include a catch-all phrase to capture material that serves a similar function even if not explicitly named. ## Where Related Content Appears in Agreements Related Content clauses commonly appear in licensing agreements, technology platform terms, and media distribution contracts. They are especially prevalent in the media and technology industries, where digital assets are frequently bundled, shared, or licensed alongside a primary product or service. The term also surfaces in agreements involving